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Marketing Manager, Amazon Go
Company | Amazon |
Address | Seattle, WA, United States |
Employment type | FULL_TIME |
Salary | |
Category | IT Services and IT Consulting,Software Development,Technology, Information and Internet |
Expires | 2023-07-30 |
Posted at | 10 months ago |
Description
- Establish and maintain central marketing calendar
- Develop and execute on strategies to increase impact of promotions, inclusive of proposing new tests and optimizations to our promotions marketing tactics and channels
- Rapidly test via owned marketing channels (e.g. email) to engage customers across the customer lifecycle
- Work cross-functionally with creative, category, in-stock, operations, merchandising, and in-store experience counterparts to deliver monthly rotational promotions program to drive sales and meet overarching revenue goals
- Monitor performance metrics for your programs and use key insights to execute optimizations
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience with A/B testing, especially around audience segmentation and targeting
- Ability to manage stakeholders and present to various levels of an organization
- 4+ years of professional non-internship marketing experience
- Excellent written/verbal communication
- Experience building, executing and scaling cross-functional marketing programs
- Experience managing lifecycle emails and leveraging tools for email automation and content scheduling
- Experience with end-to-end promotions management
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