Marketing Coordinator - Roswell, Ga

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Marketing Coordinator - Roswell, GA

Do you want to become a part of an international company that strives every day to ensure the momentum and optimization of the world's water and energy resources?

Become Part of The US Marketing Team for Water Sales North America

Kamstrup is a Danish technology company and a world leading supplier of intelligent metering solutions and services. With significant demand for our products, solutions, and services, we have a strong focus on developing the most innovative and value-adding intelligent metering solutions and services for energy and water consumption. Our ambition is to transform meter data into insights that will help utilities optimize the production and distribution of clean water and energy.

Kamstrup is looking for a Marketing Coordinator to spearhead planning and coordination of sales and marketing activities in North America. Working closely with peers in the sales and marketing organization and other key business stakeholders, to help develop the North America marketing plan, campaigns, programs, and other activities. Responsible for developing, coordinating, and executing North America marketing plans, events, tradeshows, etc. and support lead/pipeline generation and awareness creation to ensure fulfilment of marketing objectives in North America. This role will collaborate and engage internal expert resources across the business, such as Sales, Marketing, Solution Management, Product/Market Management functions. This role is also supporting execution of strategies for effective production and implementation of traditional and digital sales and marketing efforts that enhances engagement and exposure, and that moves potential clients through the sales cycle.

Responsibilities

• Give input to the North America marketing plans and co-develop campaigns, programs and product launches together with Head of Marketing and other marketing peers.
• Support new product introductions in the region, working on product launch teams to ensure successful commercialization.
• Collaborate with marketing agencies selected by Marketing Leadership Team
• Support delivery of press releases, case studies, white papers, social media content, and speaking proposals.
• Support the sales organization by creating and executing demand and lead generation activities to ensure measurable lead and sales opportunity pipeline creation such as campaigns, content marketing and events.
• Engage with the Sales, Marketing and Product Managers to drive strong sales engagement and utilization of customer-facing materials.
• Execution support for sales and marketing tactics, such as advertising, customer events and exhibits, sales collateral, content marketing, promotional materials, web, and digital programming.
• Apply various digital analytics and media tracking tools to generate reports on progress of work on digital sales and marketing strategies.
• Prepare and present reports on results and deliverables to Head of Marketing
• Define KPI’s and monitor and evaluate the success of North America marketing activities.
• Build in-depth knowledge of the North American market and customers in collaboration with Sales, Marketing, Product/Market Management, and other local, key stakeholders.

Personal & Professional Qualifications, Competencies And Education

• Knowledge of CRM, Marketing Automation, and Content Management.
• Working in a matrix management environment.
• Bachelor's Degree in Advertising, Journalism, Marketing, Communications or Business Administration.
• Exceptional prioritization and time management skills.
• Fluent in English, Spanish a plus.
• Excellent oral and written communications skills.
• Experience with digital media and marketing practices with deep understanding of modern marketing tactics and the ability to use them to create sustainable lead generation streams.
• Event coordination.
• Strong project management/coordination skills with focus on execution of marketing activities and implementation of marketing programs.
• Have experience working within solution oriented, high-tech firms.
• 3+ years of experience in advertising or marketing communications for Industrial B2B companies.
• Working knowledge of Microsoft Office 365.
• Demonstrated inclusive, collaborative, and team-player attitudes and behaviors.
• Ability to travel up to 25%.
• Analytical and process skills.

WE OFFER MORE THAN JUST A JOB

• 13 paid holidays.
• Company paid medical benefits with no premiums for employees, and a generous employer contribution for families.
• Positive work/life balance.
• Competitive starting salary.
• Generous vacation and sick time.
• Opportunity for career advancement.
• 401k match with no vesting period.

About Kamstrup

Kamstrup develops, produces, and sells smart energy and water meters, relating reading systems, data analysis tools and services to utilities and other users over the entire world. Through our leadership, expertise, and passion for partnership, we always think forward in pursuit of a brighter energy future; one that advances the performance of every customer while creating lasting value for the communities they serve. We take responsibility for the way we act, and we are committed to reduce waste with the purpose of securing clean water and energy to a maximum number of people.

Kamstrup has over 1,700 employees in more than twenty countries with headquarters in Denmark. Kamstrup has healthy growth rates and a strong focus on development of technology and staff. You can read more about Kamstrup on our website at www.kamstrup.com, and you can also follow us on LinkedIn and Facebook to be updated on latest news and vacant positions.