Head Of Growth Jobs

Head of Growth - Sibz (Equity Only for now)

Company Description:

Sibz is a rapidly growing CPG health food company dedicated to providing nutritious and delicious food options to promote a healthy lifestyle. We specialize in producing high-quality, natural products that are both sustainable and enjoyable. As a company, we are passionate about making a positive impact on people's well-being and the planet.

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We are seeking an ambitious and results-driven Head of Growth to join our dynamic team. As the Head of Growth, you will be the companies ONLINE DTC GURU play a pivotal role in driving our company's expansion and market presence. Your primary focus will be developing and executing strategies to increase brand awareness, customer acquisition, and revenue growth. Please only apply if you have had experience in CPG.

Responsibilities:

• Implement and monitor payment gateways like Stripe for secure and efficient online transactions.
• Drive the DTC (direct-to-consumer) strategy, leveraging industry best practices and staying ahead of emerging trends.
• Develop and execute digital advertising strategies across various platforms to drive traffic and increase customer acquisition.
• Drive and optimize the e-commerce sales funnel to maximize conversions and revenue growth.
• Identify and evaluate new business opportunities, partnerships, and channels for growth.
• Collaborate with cross-functional teams to optimize product positioning, pricing, and customer experience.
• Collaborate with the marketing team to create compelling content and visuals that align with brand messaging.
• Plan and execute effective email marketing campaigns, leveraging platforms like MailChimp or other email providers.
• Oversee digital marketing initiatives, including SEO, SEM, social media, email marketing, and content marketing.
• Utilize data analytics and customer insights to inform strategic decisions and continuously improve performance.
• Stay abreast of industry developments, emerging trends, and innovative marketing techniques to maintain a competitive edge.
• Develop and implement strategic plans to drive business growth, customer acquisition, and market penetration.
• Oversee the end-to-end customer journey, ensuring a seamless online shopping experience.
• Lead and manage a high-performing marketing team, ensuring effective collaboration and goal alignment.
• Manage and optimize the Shopify platform, ensuring smooth operations, inventory management, and order fulfillment.
• Cultivate and manage influencer partnerships to enhance brand awareness and reach new target audiences.
• Monitor and report on key performance indicators (KPIs) to track progress and drive continuous improvement.
• Analyze market trends, customer insights, and competitive landscape to identify growth opportunities and optimize marketing strategies.

Compensation:

• This role offers an equity-only compensation structure, providing an opportunity to be part of the company's success and growth.

Qualifications:

• Exceptional communication and interpersonal skills, with the ability to build strong relationships with internal and external stakeholders.
• Excellent leadership and team management skills, with the ability to inspire and motivate a diverse team.
• In-depth knowledge of digital marketing channels and tools, with a focus on data-driven decision-making.
• Strong track record of successfully developing and implementing growth strategies that drive measurable results.
• Analytical mindset with the ability to translate data into actionable insights and strategic recommendations.
• Entrepreneurial mindset with a passion for health, sustainability, and promoting a positive impact on society.
• Proven experience in a senior growth or marketing role within the food industry, preferably in the health food sector.

How to Apply:

If you are an ambitious and experienced growth professional looking to make a significant impact in the health food industry, we would love to hear from you. Please submit your resume, cover letter, and any relevant portfolio materials [email protected]

Join our team at Sibz and contribute to our mission of providing nourishing and sustainable food options to empower individuals to live their healthiest lives.