Director Product Category, Wedge & Putter

Position Summary

Leads the design and product efforts in the Wedge & Putter categories across TaylorMade brands throughout all regions with heavy focus on performance, innovation and hot products. Leads cross-functional teams to drive the creation of product concepts and innovations within defined category, including process and concept creation. This position provides strategic direction and is responsible for the application of consumer insight and products. The Director plays a critical role in influencing cross functional teams, including, marketing, RDES and operations for successful execution and product launches.

Essential Functions And Key Responsibilities

• Presents product concepts to the product creation group and executives.
• Complete understanding of product performance and market activity across all regions globally in order to drive next generation product creation. With this, drives the right products into the appropriate channels with market appropriate pricing and marketing support
• Partner with Finance to develop detailed global forecasts for respective categories across channels and regions
• Collaborates on advanced concepts with vendors to challenge their limitations and creativity
• Lead product category Strategy Meetings to challenge the status quo and to truly innovate the product and the business.
• Participating in television, video and radio media interviews as the category expert.
• In alignment with Executive team, creates and implements 3 Year Global Strategic Product plans that address product strategy, launch timings, SKU management, pricing, etc. for club categories in order to meet short and long term financial goals
• Create and manage global category product ranges using global market insight, finding ways to have a constant stream of new ideas to keep the product lines exciting.
• Leads the building of product briefs and participates in design briefs by working ahead of the commercial curves with the RDES, consumer insights, and within product creation team
• Leads the product creation efforts for design product concepts, new technologies, shapes, head cover designs, graphics, naming, etc.
• Designs and leads clear and aligned full life cycle planning for category (SKU productivity, expectations by Region). Point of contact for all global regions on product category specific questions.
• Maintains an ongoing and thorough knowledge of competitive products by researching consumer blog sites, OEM websites, retail site visits, study market research and Darrell surveys.
• Performs other related duties as assigned
• Prepares and executes US and International sales and marketing presentations to key accounts, internal customers and sales forces as needed

Knowledge And Skills Requirements

• Proficient in Microsoft Office Suite (i.e. Word, Excel, PowerPoint)
• Excellent verbal, written and presentation communication
• Capable and comfortable working with professional golfers
• Excellent planning, organization and project management skills
• Demonstrated ability to plan, evaluate, and effectively present ideas and concepts
• Interpersonal skills suited to dealing courteously and professionally with external business contacts and among many functions within the TM organization
• Strong interpersonal skills suited to influencing cross-functional teams, including R&D, Design, Kingdom, Finance, Tour employees
• Expert in the golf market, products, competitors and consumer demand, single digit golfer required

Education, Work Experience, And Professional Certifications

• 10+ years progressive marketing experience
• 5 years relevant industry experience preferred
• Bachelor’s degree or equivalent in Marketing, Engineering or other related field

Work Environment / Physical Requirements

• Primarily office environment
• Ability to work extended hours as necessary
• Frequent travel required.
• Light physical effort equal to frequent lifting or moving of lightweight materials

TaylorMade is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected annual base pay range for this position is $155K - $165K. Additional benefits, such as health & wellness, performance bonuses, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans.

TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.