Director Of Marketing, Remote (Id:43744)

This is a new position within a growing organization and industry. The Director of Marketing will be responsible for omnichannel marketing strategy: digital, retail (in-store), print, tradeshows, events and promotional activities. The Marketing Leader must be data-directed, providing creative and innovative ways to drive user acquisition, engage and retain customers. Remote available.

Roles And Responsibilities

• Measure and analyze campaign results, refining and optimizing accordingly to meet defined trackable KPIs.
• Lead the development and execution of marketing programs: go-to-market, digital, social media, traditional, media, D2C, instore retail and demand gen
• Customer insights and research
• Manage P&L
• Manage and oversee all marketing vendor partnerships. Media, design, content, etc..
• Work with sales teams to develop new promotional activities and industry specific tradeshows/events.

Required Skills and Experience:

• 7+ years experience in developing and implementing marketing programs: digital, email, print, social, events
• Demonstrates a continuous desire to understand and implement industry best practices and trends.
• Must be open to some local and national travel (US locations).
• Creative, innovative, and collaborative with strong communication and relationship building skills.
• Bachelor's degree
• Preferred experience in a hobby-related industry, retail, DTC, consumer goods and supplies.
• Preferred experiencing managing and growing a team.
• Customer centric, marketing performance, campaign/data reporting experience.

To apply: Email your interest and resume to Natalie Powers, [email protected].

About Versique

Versique is one of the largest recruiting firms in the Midwest and specializes in both consulting and permanent placement. With a valuable blend of functional, industry and recruiting experience, our award-winning team of headhunters has a proven track record of delivering exceptional talent acquisition solutions. The Versique brand represents a powerful combination of “versatile” and “unique” as it hints at the concept of “search” in it’s pronunciation: ver-seek.

Versique is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability, or veteran status, among other factors.