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Digital Marketing Director Jobs
Company | Robert Half |
Address | Hawthorne, CA, United States |
Employment type | FULL_TIME |
Salary | |
Category | Staffing and Recruiting |
Expires | 2023-07-29 |
Posted at | 10 months ago |
Description
- Establish that the CRM plan is executed promptly and within budget
- Allot clear communications to the customer that are pertinent to their needs and life stage
- Handle weekly reviews with key stakeholders, get budgetary sign off and report back on ROI
- Steer more insight and analysis into the effectiveness of CRM initiatives
- Cultivate, suggest, forge, and oversee long-term digital marketing campaigns; plus spearheading short-term advertising and marketing solutions
- Set up take up of products/services through new channels to fall in line with business objectives
- Support product and operational teams to identify key opportunities to advance the customer journey & experience
- Head a strong team of digital specialists and manage the digital strategy
- Well-versed in vendor management
- Integrated Marketing Campaigns experience
- Strong knowledge in SEO/SEM, PPC, Social Media, Email marketing, Digital Ad displays, Retargeting, CRM
- Less than one year of experience is acceptable
- A fair mix of skill, management experience and initiative
- Understanding of Content Management System (CMS) & Digital Marketing System (DMS)
- Exposure to frontline customer journey, driving traffic to our main site
- Skillful multi-channel marketing and digital brand consistency
- Previous experience in management
- High-profile credentials in growing digital brands with strong ROI
- Digital Marketing experience
- Deep understanding of market analysis
- Google Analytics experience
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