Associate Brand Design Manager

Overview

PepsiCo Design & Innovation is a creatively driven team that leverages the power of Design Thinking to solve brand and business problems that drive meaningful value and growth. Our mission is to elevate the role of design and design thinking as a function, process, mindset, and as culture in PepsiCo and the broader business world.

We are a consumer-centric organization with a start-up mentality within our larger organization; we partner with world-class partners in Marketing, Insights, and R&D to strategically drive business results with purpose.

Responsibilities

As an Associate Brand Design Manager, you will report to the Sr. Director, MTN DEW & Flavors, partnering on the design and execution of projects that support Pepsico’s Mountain Dew business in North America. Successful candidates will demonstrate superior ability to generate inspirational design solutions, driving from ideation to execution with quality and strategic excellence.

In this role, you will be given the opportunity to build upon existing capabilities as well as broaden your functional expertise as you drive our brands through all consumer touchpoints. Examples of projects may include development of brand identity, packaging and portfolio systems, 360 brand campaigns, social media strategy, promotions, and immersive brand activations, with solutions that span the gamut from print, packaging, social/digital, licensing, environmental and new media.

Design Project Management

• Inform and align stakeholders throughout the creative process, regularly reviewing the status of projects with appropriate leadership to verify that project expectations are met.
• Partner across disciplines within PepsiCo and external suppliers to ensure design assets are developed and delivered with quality, value, and on-time.

Brand Design Development

• Generate creative design proposals (visions, scenarios, concepts) in order to visualize the desired output and share it with internal and external team members.
• Support the visual identity for the Mountain Dew portfolio, working in collaboration with the North America Mountain Dew Sr. Design Director and other design leaders across brand, product, packaging, equipment, marketing, and advertising.
• Participate in research activities and effectively translate customer needs into actionable design strategy (must be able to execute those requirements into design solutions). Help drive to final design recommendations, decisions, and design approval to enable artwork execution/production phases. Ensure a thorough consideration of all project variables and that the final solution will perform as planned.

Design Project Management

• Responsible for collaborating with cross-functional partners within PepsiCo and external suppliers to ensure design assets are developed and delivered with quality, value, and efficiency. Energizes and leads both the internal team and external design resources from idea phase to commercialization. Regularly reviews the status of projects with appropriate leadership to ensure that expectations are met.

External Design Network

• Supports the PepsiCo Design & Innovation organization in building and cultivating a robust external design network.

Qualifications

• Advanced experience with Adobe Creative Suite software
• Must be willing and able to travel 15% of the time
• Should have full-time agency side and or client-side experience
• Bachelor’s Degree in Design required with minimum 7+ years of hands-on brand and packaging/graphic design experience.

Preferred Qualifications:

• Strong conceptual design skills, package design and design strategy experience
• Systems design thinker (packaging architecture and visual identity systems)
• Strong stakeholder relationship management - effectively influence at all levels in the organization, as well as across regions and functions
• 360 brand design experience (i.e., print, packaging, digital, environmental, experiential)
• Ability to multitask. Excellent time and project management skills to be able to meet project deadlines
• Ability to work in an agile, dynamic work environment with a start-up mentality (comfortable with risk and uncertainty)
• Effectively communicates (verbally and written) with internal and external business partners
• Illustration skills highly preferred
• Collaborative and works well with others to deliver results; keep others informed to avoid unnecessary surprises
• Extraordinary design taste and expertise with an excellent sense of design trends

Compensation And Benefits

• The expected compensation range for this position is between $81,000- $135,600 based on a full-time schedule
• In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.
• Bonus based on performance and eligibility; target payout is 10% of annual salary paid out Annually.
• Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
• Location, confirmed job-related skills and experience will be considered in setting actual starting salary

EEO Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity

If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy.

Please view our Pay Transparency Statement