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Apprentice, Playboyu Jobs
Company | PLBY Group, Inc. |
Address | Los Angeles, CA, United States |
Employment type | FULL_TIME |
Salary | |
Category | Online Audio and Video Media,Manufacturing,Entertainment Providers |
Expires | 2023-06-15 |
Posted at | 11 months ago |
Playboy, part of parent company PLBY Group, is the iconic global lifestyle brand that celebrates creative freedom, artistic expression, sexual empowerment and pleasure for all. The company’s core products today are its premium digital creator platform – an exclusive and safe paywall creator platform for world’s most creative, daring, sexy, fun and thoughtfully rebellious creators, and its global merchandising business. Playboy’s sister company, Honey Birdette, is a rapidly growing luxury lingerie and sexual wellness brand with retail outlets across the US, Australia and Europe.
Building upon Playboy’s long history advocating for personal freedoms, the company has renewed its commitment to women’s empowerment, inclusion and social advocacy integrated into its internal people practices and how it uses its platforms and reach to advance social change.
Who We Seek:
We are seeking a PlayboyU Apprentice from a college or university to join our team.
As a PlayboyU Apprentice, you will play an integral role in helping us build the Playboy Creator platform, Playboy social channels, our community of creators on college campuses and our broader collegiate marketing program.
You will build and execute an innovative and tailored campus plan to attract and engage influential creators in College or University communities.
Our ideal apprentice is resourceful, connected, enthusiastic and knowledgeable about the Playboy Creator platform and brand values as well as collegiate marketing trends. They should be familiar with creator-based platforms and should have a passion for building audiences and communities online and in real life.
Interested? Feel free to check out the links below to explore our Creator platform and gain further insight into our vision.
www.playboy.com/app
https://medium.com/naked-open-letters-from-playboy/meet-centerfold-5e9b90ff052b ]
https://hypebae.com/2023/3/how-playboy-centerfold-empowers-women-international-womens-day-op-ed-feminism-art-sex-positivity-exclusive
What You’ll Do - Job Responsibilities
- Recruit Playboy Creators for the platform and provide ongoing coaching for those Creators after onboarding
- Be the Playboy Creator platform expert on your campus and to the collegiate consumer
- Develop community building moments and opportunities as well as user-generated content strategies (e.g. trending TikTok formats which we should participate in) to drive awareness of the Playboy Creator platform and increase interest and engagement with the platform in your college community
- Identify relevant social media trends and translate into unique and ownable concepts for the Playboy Creator platform’s social channels
- Develop and execute on plans to attract new successful creators through marketing, social media and other unique campaigns and methods
- Work with product team to implement new ideas that are suited to collegiate fans and Playboy Creators]
- Track your marketing efforts and analyze your results for the purpose of delivering reports on a weekly and monthly basis, featuring highlights, key learnings and recommendations, upcoming plans and more
- Create recommendations for on-campus marketing and recruitment moments to increase awareness of and interest in the Playboy Creator platform at scale
- Support the business strategy for Playboy’s TikTok, including programming, content development, community management and reporting
- Utilize in-depth knowledge of social media platforms (Instagram, Twitter, TikTok, Twitch, Snap, Reddit, etc) and social media best practices to improve the product and drive engagement and attract new collegiate creators for the Playboy Creator platform
What You’ll Bring - Qualifications and Skills
- Ability to manage part-time work & studies and ideally available to work some evenings and weekends, approximately 40 hours per week
- Excellent written, verbal, interpersonal communication skills and reporting abilities
- Intellectual curiosity and desire to continuously learn more about the Playboy Creator platform and the creator economy
- Strong connections and established trust with a variety of influential groups and individuals on a lively, four-year university or college campus where you are enrolled full time
- Must be 18 years or older
- Deep understanding of, or passion for, learning the Playboy Creator platform and building the careers of Creators on it
- Creative and entrepreneurial mindset with a strong sense of urgency and ownership, and a high sense of responsibility, initiative, and resourcefulness
- Charismatic, energetic, positive, and outgoing personality and ability to act as a social chameleon, being highly approachable with the ability to relate to different people in various settings.
- Must be legally authorized to work in the U.S.
- Experience with managing sales accounts or driving sales is a plus
- Outstanding organization and time management skills with an ability to juggle part-time work/studies and ideally, available to work with some evenings and weekends
What We Offer:
- Comprehensive Training: Participation in an Apprenticeship Kick Off and ongoing technical and marketing training from our internal team of product and marketing experts
- Eligibility for performance-based bonus payouts
- Professional Development: Own your marketing and acquisition plans, contribute to building PlayboyU, and in turn, a powerful portfolio.
This is a non-exempt, temporary part-time position that pays $20 per hour, with an
expected time commitment of 40 hours per week. The total compensation package for this position may also include other elements, such as a bonus payout, 401(k) eligibility and/or paid sick time. Further details will be provided if a candidate receives an offer of employment.
This job description has been approved by the Company. Please note this job description is intended to convey information essential to understanding the scope of the job and the general nature, level, and expectation of the work to be performed. It is not designed to cover a complete list of qualifications, skills, efforts, duties and responsibilities or activities associated with this position, as they may change at any time, with or without notice.
PLBY Group is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. The right talent for us innately embodies our values. Come as you are.
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