Analyst, Digital Product Management

Digital Technology – New York, NY

COTY is looking for smart leaders who are fast and passionate.

The Digital Product Management Analyst for Digital Technology at Coty provides a unique opportunity to join the eCommerce digital product management group as part of a growing digital technology team. Coty is a multi-brand, global business. This role is responsible for defining, building, deploying & maturing digital product capabilities that transform the way we do business.

To effectively transform the business, this role requires technology, analytical, process knowledge, and business acumen. You will influence decisions on marketing strategy, platform strategy, customer engagement to deliver exceptional user experience on our digital products.

In this role you will be responsible for:

• Continuously find ways to create differentiation and competitive advantages within a product management function (i.e., acquisition, conversion, retention) and as you define/document business requirements and iterate the digital product roadmap in collaboration with business stakeholders.
• Implement effective multivariate A/B testing & journey mapping methodologies that continuously improve the buyer experience and exceeds KPI targets.
• Partnering with cross functional teams – Engineering, Marketing & Merchandising, CRM, Analytics, Operations, etc. teams to create/update and optimize feedback and prioritize product roadmaps that drive revenue growth and adoption.
• Through strong commercial awareness, identify and recommend opportunities to enhance multi-brand digital capabilities that improve business performance and customer experience. And then, applying those capabilities across brand sites.
• Establish the analytical metrics and reporting capabilities to tell a story, effectively present and influence senior leaders and business stakeholders on innovative digital solution recommendations and the value of investments.
• Develop and mature the product management process framework to create, document and update product roadmaps, function & feature prioritization, backlog grooming, and other capabilities, resulting in a clear value proposition.
• Always thinks with the mind of the end customer, ensuring solutions seek to improve the customer experience and delight their customers.
• Perform quantitative research and UX testing to understand user behaviour, gather feedback, and validate hypotheses that improve customer acquisition and retention metrics.
• Establishes strong, effective, and collaborative partnerships with key business area leaders, project managers and subject matter experts to identify specific business opportunities or to address business needs or problems and help build effective solutions.
• Manage the process of feature/function/tool requests and prioritization by leveraging ROI data analysis, user journey mapping, and other drivers.

Qualifications

We’d love to see candidates who have:

Essential:

• Through the use of data analysis and reporting, will build consensus across a wide range of partners including business stakeholders, technology operations, legal & compliance, marketing & sales.
• Fluency with the customer journey mapping, behaviours and expectations that drive engagement, conversion, and retention in direct-to-consumer eCommerce and can speak to the opportunities and challenges of interconnected SaaS platforms, App marketplaces, plug-in’s, etc.
• You have 3-5+ years of experience delivering value in digital product management, DTC eCommerce or an interrelated discipline, doing business analysis, market/user research, vendor management, technical product management, gathering requirements, developing product roadmaps, project delivery & risk management.
• You demonstrate a strong sense of accountability as a product owner by keeping the customer at the forefront of the data-driven decision-making process.
• Experience in building a change culture through stakeholder management, operational readiness and buy-in with strong communication across channels and levels.
• Proficiency in requirements gathering and writing technical specs as well as knowledge of UX and best practices.
• Ability to independently manage a portfolio of products end-to-end. You have a track record of successful product/project deliveries, collaborating with employee, and vendor/contract resources in achieving the scope of product roadmap goals.
• You are data driven, analytical and have experience in organizing, researching, and analysing customer needs and producing reports. You bridge the technical and business worlds, ensuring we are building the right products with a combination of vision, market/user/competitor research and usage metrics.
• Manage the product roadmap prioritization, using data driven and reporting to prioritize the features and functionality that drive business growth.
• Strong technical background, through hands-on experience and formal education. You are familiar with modern web development practices and technologies, the phases of product development/management lifecycle, testing/validation, implementation, launch planning and BAU transition.

Desirable:

• You have a proactive, confident, yet empathetic demeanour that can influence process improvement. You want to simplify, adopt, and promote best-practice processes that speed go-to-market capabilities.
• You are familiar with global data privacy, consent, compliance and can engage with legal and data privacy experts to implement a balanced global model.
• You enjoy defining & maturing process driven frameworks, understanding business strategy and creating reports & dashboards that relay valuable information for your stakeholders.
• Comfortable taking the initiative in ambiguous or uncertain circumstances and excel at organization, process definition and documentation.
• You are a perpetual learner and learning how systems and process work and interact together and are passionate about making sure those details are correct and widely understood. You hate solving the same problem twice and are always improving communication, collaboration, and transparency.

What We Offer

This is unique role with a genuine opportunity to make an impact. You’ll get to work in a diverse environment with a team of professionals who are passionate about the work they do and know how to have some fun along the way.

Coty’s global omni-working policy provides the option to work up to 50% of your month remotely. We believe that a more flexible philosophy of remote working will give everyone the freedom to choose what works for their individual circumstances and empower them to always perform at their best.

About Us

Our people make us who we are. They are the brightest minds bringing the boldest ideas to life every day. If you’re the kind of person who refuses to settle, if you want to think bigger, learn faster and go further than you ever thought possible – we’d love to hear from you.

Coty is deeply committed to Changing the Conversation around Diversity, Equity & Inclusion in an effort to create a more open, inclusive, and diverse workplace where all employees can be their authentic self.

EQUAL EMPLOYMENT OPPORTUNITIES

We offer equal employment opportunity to qualified individuals without regard to race, religion, color, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by law. Coty complies with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact . We strongly believe that cultivating a diverse workplace gives a company strength. The combination of unique skills, abilities, experiences and backgrounds creates an environment that produces extraordinary results. EOE Minorities/Females/Protected Veterans/Disabled.

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Base Salary Range: $75,000 - $95,000