Consumer Insights Researcher Jobs in Arkansas

Knowledge of and experience with the consumer research project process including sampling, survey design, survey programming, data analysis and presentations

Experience in quantitative (required) and qualitative (preferred) methods

Basic analysis and reporting experience - understanding data outputs and ability to write key findings/headlines

Experience assessing research stimulus (claims, ads, concepts) and impact to research design/survey

Ability to manage multiple projects at once and being flexible to shift between projects, all while prioritizing effectively

Strong analytical, problem solving and critical thinking skills

Requirements – Education and Experience

1-3 years of experience in consumer insights, market research or related field

1-3 years of experience with survey design, programming and analysis using DIY software platforms (Qualtrics, Forsta, Alchemer, Survey Monkey)

Ability to identify and seek needed information/research skills.

Possesses solid working knowledge of subject matter.

Administer the creation and execution of surveys and various research methodologies aimed at understanding customer needs, desires, and preferences.

Strong project management skills; proven skills to maintain focus and poise amidst concurrent and competing priorities

Experience with consumer panel data or customer data

Strong attention to detail, follow through, and organizational skills

Ability to manage multiple projects simultaneously

Experience may be gained in one or more of the environments below:

Create reports for client on an ad-hoc and periodic basis

Three years of professional marketing analytics or research experience

Two years of quantitative research experience

Experience in data visualization and deck creation

Experience with dashboards and measurement tools (i.e., advanced excel techniques, SPSS, Tableau, MicroStrategy, etc.)

Experience working on a brand health tracker or VOC platform is preferred

Support the global brand health program across the US, UK, and China

Demonstrate skill and accuracy in both quantitative and qualitative data collection, with a strong emphasis on quantitative methods

Outstanding writing and verbal communication skills

General knowledge of statistics and numerical logic, problem solving orientation

Draft questionnaires with input from internal clients and research team

Perform crosstab and deep dive analysis required to develop actionable insights:

Run computerized crosstab through online reporting sites or statistical software (e.g. Excel or SPSS)

Bachelor’s Degree preferred or equivalent experience in insights, custom qualitative and quantitative consumer research.

Ability to clean, model, merge, and analyze large data sets. Problem-solving skills, investigation capability and sense of curiosity.

Excellent verbal, written and presentation skills.

Continue development of our consumer and brand segmentation.

Lead assigned research projects and report ongoing status to ensure completion within the established timeframe.

Translate data and key findings to inform insights.

Demonstrated experience in marketing, insights, brand management roles at an agency or in-house.

Help make questionnaires, craft stories through reports, CRM, database management.

Worksite: Leading audio video, audio, and voice technologies company (Remote, Must travel to the San Francisco office monthly)

Support research managers in the music, Sports, IO, and streaming categories.

4-7+ years or related experience.

Experience with qualitative and quantitative research design and methodologies.

Support the pricing, purchasing and promotion strategy work, and partner with Product Management, Marketing, and Customer Experience in rollout and delivery.

Access to free corporate enrichment classes and seminars to advance your career on topics like Excel, People Management, etc.

Strong interpersonal skills and ability to work well in a team environment. Ability to collaborate actively & effectively on cross-functional teams.

3-5 years of related analytical and/or strategic experience.

SQL/database query skills required ; SAP SAC skills desired

Competitive benefits starting on your first day of employment (Medical, Dental, Vision).

Excellent planning and project management skills.

Required experience leading, designing, executing, and reporting primary market research. This includes both qualitative and quantitative methods

Demonstrated success in leveraging consumer knowledge and insights to drive business results and impact strategy.

Experienced reporting to senior executives

Establish a consumer-centric organization by distilling key consumer and market trends to drive effective consumer-centric marketing plans and/or innovation.

Assist in preparation of marketing plans and long and short-term strategies to drive business objectives.

Manage and lead the analysis, reporting and presenting of study findings, utilizing persuasive written skills to create insightful and high-impact deliverables

Proactively acquire and demonstrate current knowledge of client business, competitive environment, and larger food industry

Minimum 5-7 years of prior work experience, including qualitative consumer research, analytics and insights-based marketing consulting. Food industry experience preferred.

Microsoft Office Suite proficiency, including advanced PowerPoint and Excel skills

Training and experience facilitating executive collaborative work-sessions a plus

·Manage timelines, project goals and expectations of key internal/external stakeholders to achieve rapid analytical workflow