Us Head Of Campaigns

Job Title: US Head of Campaigns

Department: Campaigns

Reviewing Manager: US Director

Job Type: Permanent; Full-time; Exempt

Location: Remote within continental United States

Background:

Compassion in World Farming was founded in 1967 by a British farmer who became horrified by the development of modern, intensive factory farming. We have since become the leading farm animal welfare charity and today we campaign peacefully to end all factory farming practices. In 2014 we established Compassion in World Farming Inc, our US branch.

The case around the need to change the way we eat, improve our health, tackle climate change and reverse biodiversity loss is compelling, and awareness is increasing all the time. To help us meet these challenges and to realize the massive opportunities that are out there, we are looking to recruit a Head of Campaigns to help lead the call for change across the US. They must be an ambitious and passionate leader, who shares our vision of a world where all factory farms are eliminated.

Requirements

PRIMARY RESPONSIBILITIES

Essential duties and responsibilities include the following: Other duties may be assigned.

Lead public campaigns to drive change for farmed animals 40%

• Support the development of a UN mission for CIWF in NYC—led by our International Affairs department
• Ensure that Compassion’s campaigns engage and influence public opinion, as well as those who shape, make or fund public policy relating to farmed animal welfare
• Strategic overview of US campaigns activities and plans, including detailed knowledge of the roll out of Global campaigns over the short, medium, and long term
• Develop new and inspiring public campaigns for Animal-Sourced Foods reduction and a moratorium on US factory farming
• Work in coalition with other NGOs active in transformative farmed animal welfare
• Monitor and evaluate US campaigns work by tracking digital engagement metrics to ensure effectiveness and efficiency
• Work in collaboration with the Food Business Team to identify and develop public campaigning opportunities that drive corporate animal welfare improvements

Raise awareness and profile of Compassion USA 40%

• Represent CIWF USA as appropriate in both strategic and high-profile forums
• Ensure that the Compassion brand and identity are in line with global standards and protocols across all our communications channels
• Grow and engage the US supporter base through regular communication and opportunities for empowerment via email alerts, social media, website, and other digital tools
• Sign-off (or delegate) all public facing media materials including messaging, media releases, quotes, social media videos, etc
• Grow recognition of Compassion USA’s work, and the work of our global organization, through traditional press outreach and other external media opportunities. Overall responsibility for driving media activity and results, including press, TV, radio, social media, campaign stunts, and web news content
• Act as a media spokesperson where required

Line Management and Support 15%

• Manage the US Campaigns Team to ensure performance objectives are met.
• Ensure the US lobbying work is aligned with and in support of the global advocacy program
• Coach and develop individuals in the team to increase their skills and experience.

Work in collaboration with Global Headquarters in the UK 5%

• Develop excellent relationships between the USA team and the functional teams at HQ, with strong communications and ways of working
• Develop appropriate campaign objectives for the USA team in support of the Global strategy, and proactively seek opportunities to collaborate with the global organization on campaigns, communications, branding and fundraising
• Work in collaboration with the Global Fundraising Team to engage supporters and donors in support of US fundraising goals

Additional Tasks:

To assist with other departmental duties where necessary, as listed below:

• The job description is not exhaustive, and you may be asked to carry out additional tasks which are appropriate to your job role, as required by your line manager
• As part of your employment, you may be required to travel anywhere within the world in order to carry out the duties of your employment
• In all work activities, comply with data protection legislation and Compassion in World Farming’s requirements for the protection of personal information and the privacy of individuals
• Due to the nature of the role, there may be a requirement to carry out some work out of office hours. This work is to be arranged in accordance with procedures
• Actively support the promotion and delivery and embedding of equality, inclusion, and diversity
• Provide formal and informal training at the request of your line manager, senior manager, or a director, on your areas of expertise, to other members of staff, work experience students, trustees etc
• Take due and reasonable care of oneself and others in respect of Health & Safety at Work
• Act in accordance with the principles of Compassion in World Farming’s Ethical Policy

Benefits

Benefits Package

Compassion in World Farming provides one of the strongest benefits packages in the animal protection movement, which includes:

• Nine federal holidays and two additional floating holidays
• 20+ vacation days plus a winter holiday closure period to equal 25 days per year
• Paid parental leave, comprised of 12 weeks paid and an additional 12 weeks unpaid
• Professional development opportunities
• A remote work environment with flexible schedules
• Four weeks of sick leave
• A welcoming and collaborative culture in a global organization spanning nine countries
• Monthly phone/internet stipend
• A comprehensive, nationwide health insurance plan that covers individuals, spouses, and families, with CIWF covering 70% of basic plan costs
• A 403b retirement plan with a 2% employer base contribution

Compassion in World Farming is an equal opportunity employer, and supports the facilitation of diversity, representation, and inclusivity within the animal protection movement. Compassion does not and shall not discriminate on the basis of race, color, religion (creed), gender, gender expression, age, national origin (ancestry), disability, marital status, sexual orientation, or military status, in any of its activities or operations. These activities include, but are not limited to, hiring, and firing of staff, selection of volunteers and vendors, and provision of services. We are committed to providing an inclusive and welcoming environment for all members of our staff, volunteers, subcontractors, vendors, and clients. Applications from members of underrepresented groups are encouraged.