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Sr. Manager - Pr & Communications
Company | Broward County Government |
Address | Fort Lauderdale, FL, United States |
Employment type | FULL_TIME |
Salary | |
Category | Government Administration |
Expires | 2023-08-25 |
Posted at | 9 months ago |
Requirements And Preferences
- Craft speeches and talking points, providing guidance to staff members regarding public speaking and messaging
- Assemble and oversee a diversely skilled communications team in the areas of media relations, social media and content development
- Leverage data, consumer insights, and third-party market intelligence to promote the destination
- Always preserve the integrity and perception of our brand
- Manage the production of communications that achieve organizational goals. This includes, but is not limited to, crafting responses to inbound requests, managing crisis communications, and actively seeking new opportunities for positive media coverage
- Build relationships and conduct outreach on behalf of the company across various media verticals – print, broadcast, digital, and other industry-specific outlets
- Develop, prepare, and manage all communications material
- Act as an advisor to senior leaders on executive communications and preparation for internal and external forums
- Assist in the creation of photo, video, audio, and editorial/print content
- Elevate and coordinate thought leadership programs and content aligned with brand positioning and demand generation strategy
- Partner with internal subject matter experts from to create content across industry events, digital media, and owned and earned media
- Identify great storytelling opportunities for the company and develop communication strategies to tell those stories
- Manage public perception of our company, which incorporates developing messaging and communication strategies
- Proficient in use of media measurement tools
- Experience with Simpleview or similar CRM database
- Experience in communications agency management or client services, preferred but not required
- Experience working at or with an advertising agency or PR firm of record.
- Recent, 4 years of communications experience at a destination or corporation, preferred but not required
- Experience with image/media editing software
- Customer focus: Building strong customer relationships and delivering customer-centric solutions.
- Collaborates: Building partnerships and working collaboratively with others to meet shared objectives.
- Values differences: Recognizing the value that different perspectives and cultures bring to an organization.
- Instills trust: Gaining the confidence and trust of others through honesty, integrity, and authenticity.
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