Associate Brand Manager, Oster

Job Title: Associate Brand Manager, Oster
Location: Miami, FL
Reports to: Manager, Brand Management
Newell Brands
Newell is a leading $9B global consumer products organization with over 29,000 employees and more than 70 beloved brands. Newell’s vision is to light up everyday moments by being a consumer led marketing organization that leverages innovation and base business management to be the growth engine for the enterprise! We are on a journey to accelerate brand market share growth by transforming into a brand management led organization.
Oster
Oster is a leading brand of the small domestic appliances in the region. Oster has lead market share in Latin America due to the brand’s commitment to producing high-quality products that are built to last; of which help consumers create extraordinary moments at home every day. Oster is a beloved brand that is recognized by many generations in Latin America.
Position Summary
The Associate Brand Manager position on Oster will support the development and execution of strategic brand initiatives that drive brand growth and maximize value share. The role is a critical team member responsible for utilizing data and insights to build marketing and business plans that deliver on financial goals.

• Manage several brand projects and ensure delivery on time and in full
• Collaborate across the business units with all key functions and be recognized as a key leader in driving the cross functional team and agenda – Sales, Manufacturing, Sourcing, Distribution, Customer Service, IT, Finance, HR, Legal – as well as centralized support teams to drive profitable sales for the Oster brand.
• Support annual brand strategy and planning work
• Conduct analysis regularly to understand why business lines are delivering or under delivering and providing recommendations to improve brand performance

Key Responsibilities

• Partners with center teams to execute social media plans and content
• Help the team deliver demand forecasts within the acceptable error range
• Executes shipper and display programs
• Conducts analysis on share of shelf and uncovers opportunities for growth and threats of discontinuation. Proactively recommends solutions.
• Connect and understand multiple data sources and utilize them to drive business improvement recommendations
• Prepare reports and presentations to communicate key findings and recommendations to the Brand Manager and senior management
• Uncover growth opportunities through analytics
• Analyzes competitors to determine areas of weakness to attack for market share gain
• Identifies gaps in marketplace understanding and leads analyses to fill these gaps.
• Owns simplification of shipper and displays in brand portfolio
• Build and manage a forecasting model
• Exhibit strong collaboration
• Reviews competitor performance and items to identify best practices, threats and opportunities; Generates learning on how we improve Newell performance
• Monitor and analyze brand performance metrics, competitive activities, market trends, and consumer feedback to assess the effectiveness of innovation, promotions, and other brand initiatives.
• Writes briefs for social media content
• Deliver monthly brand reports on time and with satisfactory commentary
• Help build annual brand marketing and business plan
• Analyzes velocity of current products and identifies distribution loss threats
• Develops an understanding of the underlying drivers and interaction of each metric.
• Reviews analytics and optimizes future creative and posting strategies per learning

Required Experience/Qualifications

• Desire to function as a business owner and a passion for brand management. Demonstrated ability to deliver results
• 2+ years of prior experience in brand management, marketing, or related roles is preferred.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with marketing analytics tools.
• Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.
• A four-year college degree, MBA preferred.
• Strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
• Fluent in English.
• Strong understanding of marketing principles.
• Analytical mindset with the ability to interpret data and develop insights.
• Creative thinking and problem-solving skills.
• Strong communication skills, written and oral.
• Up to 10% travel potential.

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments. Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.