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Social Media Manager Jobs
Company | MBK Senior Living |
Address | Irvine, CA, United States |
Employment type | FULL_TIME |
Salary | |
Expires | 2023-09-04 |
Posted at | 9 months ago |
If you're looking for a place where you can make an impact, find purpose and joy, and receive the training, tools, and support to reach your career goals – look no further, apply today!
We are currently looking for a Social Media Manager for our office in Irvine, CA. This position will be hybrid (3 days in the office, 2 days working from home).
Salary: $85,000 - $100,000 a year
The Social Media Manager will be responsible for creating and maintaining unique social media strategies that represent the care, services, activity and culture of MBK Senior Living. Duties will include staying up to date on social media trends, monitoring all social media profiles to determine customer engagement and developing social media campaign ideas to promote MBK Senior Living community events, and support recruitment efforts.
Essential Duties:
- Analyze engagement data, identify trends in customer interactions, and plan digital social campaigns to build our online community.
- Engage users with prompt responses, organize competitions, ask questions and cultivate relationships.
- Monitor social media trends, including developments in design, applications, strategy and innovation to stay relevant and effective.
- All responsibilities will be in conjunction with the greater company and community’s marketing strategies.
- Create, curate, post and manage compelling social media content, including text, audio, video and multimedia formats. This may require travel.
- Plan, design, implement and monitor social media marketing campaigns to promote the company’s brand.
- Manage Facebook Business Manager and troubleshoot issues related to transfer of page ownership.
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
- Design, implement and manage social ad campaigns (including budgets) integrated into the company’s strategic marketing plans.
- Track social media campaigns’ key performance metrics to maximize results and report progress to management.
- Create comprehensive social media plans to boost brand image, increase customer engagement and improve conversions.
Knowledge and Skills:
- Excellent verbal and written communication skills.
- Demonstrated understanding of social media platforms, their unique audiences and how to use them to maximize branding and marketing efforts.
- Exceptional time management skills and interpersonal relations.
- Analytical and multitasking skills.
- Knowledge of best practices for social media platforms, particularly Facebook, Instagram, and LinkedIn.
- In-depth knowledge and application of creating social media strategies.
Requirements:
- Bachelor’s degree (or equivalent) in social media, marketing, advertising, or communications.
- Technical, expert knowledge of Facebook Business Manager, Instagram Professional, LinkedIn Admin and troubleshooting issues related to transfer of page ownership across the various platforms we utilize.
- In-depth knowledge of analytics software, and content management systems such as Canva, Hubspot, Hootsuite, CRMs, and other relevant tech platforms.
- Proven ability to plan and manage ad budgets.
- Prior experience with copywriting for social media marketing.
- Excellent leadership, communication, and decision-making skills.
- A general understanding of HTML coding as it relates to integrations between platforms (website, social media profiles, and CRMs).
- Minimum 2 years of experience as a social media manager or a similar role as an expert in the social media branch of marketing.
$85,000 - $100,000 a year
At MBK Senior Living, we're committed to putting people first – our residentsandteam members. Exceeding expectations and enriching lives drives our day-to-day. And it's all powered by Yoi Shigoto, a Japanese concept that translates to "good, quality work." It's more than a mantra. It's part of our company-wide commitment to build trust, set high standards, and develop potential in ourselves and others!
Whether you're looking for a flexible, part-time job or the pathway to a lasting career, you'll find it here at MBK Senior Living–and a whole lot more! When you join the MBK Senior Living team, you'll enjoy:
-Impacting lives and building lasting relationships
-Executing exceptional signature programs in dining, fitness, wellness, and care
-A supportive community team that encourages personal and professional growth and celebrates your success
-A fun-filled, energetic environment that's centered in hospitality and high-quality service
-Competitive salaries
-Professional development, training, and personal coaching through our Mentor, Buddy, and Executive Director in Training Programs
-Education loan assistance & scholarships
-Financial and legal services
-Team Member discounts
-Health and Wellness Resources
Full-time benefits include:
-Rich benefits package including Medical, Dental, Vision and 401k matching up to 4%
-Childcare and eldercare assistance
-Flexible spending accounts
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