Social Media Manager, Audience Development

The Messenger is a new digital news media company, whose mission is to deliver accurate, balanced, non-partisan news and information across every vertical, from politics and business to sports and entertainment.

Hours and Location:

This position is fully remote and can be worked from anywhere in the United States. Hybrid options are available for candidates working near one of our offices in New York or D.C. Our team members may be assigned to a variety of shifts, which could include weekends, mornings, regular 9-5 hours, or shifts extending into the evening. The nature of our work demands a level of availability that aligns with the dynamic nature of the news cycle and social media engagement.

Job Summary:

We are seeking a talented and experienced Social Media Manager to join our newsroom. The ideal candidate will be responsible for producing and publishing short-form content on text-first social media platforms such as Twitter, Facebook, and LinkedIn, as well as optimizing and publishing editorial content on social media platforms. The ideal candidate will also be adept at writing high-growth stories for social media.

Responsibilities:

• Collaborate with reporters, editors, and other members of the editorial team to develop and produce social media content.
• Produce and publish short-form content on text-first platforms such as Twitter, Facebook, and LinkedIn.
• Optimize and publish editorial content on social media platforms, including headlines, captions, and visuals.
• Manage social media accounts, including scheduling and publishing posts, responding to comments and messages, and engaging with our audience.
• Monitor social media platforms and other sources to identify stories and trends that are relevant to our audience.
• Provide social media training, guidance, and insight to other members of the editorial team as needed.
• Write high-growth stories for social media, including breaking news, trending topics, and multimedia packages.
• Analyze social media metrics and adjust strategies accordingly to optimize engagement and reach.
• Stay up-to-date on industry trends, developments, and emerging technologies related to social media and digital content distribution.
• Develop and implement social media strategies that align with our editorial goals and audience interests.

Requirements:

• Minimum of 3 years of experience as a social media manager or a related role within a newsroom or media organization.
• Experience managing social media accounts and engaging with audiences.
• Ability to work collaboratively with cross-functional teams.
• Ability to work in a fast-paced environment and meet tight deadlines.
• Excellent attention to detail and the ability to maintain high editorial standards.
• Familiarity with different CMS and editorial tools.
• Bachelor's degree in journalism, Communications, Marketing, or a related field.
• Knowledge of SEO best practices and how to optimize content for social media.
• Strong writing and communication skills, with the ability to produce high-quality, engaging content that resonates with our audience.
• Strong analytical skills and the ability to interpret and apply social media metrics.
• Familiarity with social media management and analytics tools such as SocialFlow and Google Analytics.

** Salary Range: $70,000/yr - $90,000/yr**

We are an equal opportunity employer and welcome all qualified candidates to apply for this position regardless of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other legally protected status.