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Company | National General |
Address | Greater Hartford, United States |
Employment type | PART_TIME |
Salary | |
Category | Insurance |
Expires | 2023-07-17 |
Posted at | 10 months ago |
- Manage social media platforms to support our content calendar
- Responsible to develop and help facilitate broad-based, B2B social media programs, their implementation, and results
- Other duties as assigned
- Create and manage a content calendar that aligns with brand messaging and drives engagement with our target audience
- Create engaging content that aligns with our brand’s look and feel, while bringing new ideas to the market and to our team
- Research topics and trends to cover as well as creators to partner with
- Stay up to date with the latest social media best practices and technologies
- Actively engage with the Client Development/Marketing team in drafting copy to be approved by senior leadership
- Source third-party content to repost across platforms
- Conduct research on various projects
- Work closely with cross-functional teams to ensure social media strategies align with overall brand goals
- Coordinate and assist with the larger corporate communications plan and calendar
- Employ best practices for follower engagement
- Positive attitude, detailed and customer-oriented with good multitasking and organizational ability
- Possess a passion for social media marketing
- Demonstrable social networking experience
- Able to work independently as well as collaborate successfully
- A command of B2B strategies for social media, brand awareness and/or digital marketing
- Pursuing a degree, or have graduated with a degree, in Marketing, Advertising or a related field
- Excellent communication skills, and the ability to inform and engage via written and visual media
- Possess a blend of strategy, technical, creative, analytic and project management expertise
- Basic knowledge of the insurance and/or mortgage lending industries
- Conceptualize, design, and implement creative graphics and content
- Basic photo and video editing skills and software usage
- Company Paid Holidays & Generous Time-off policy
- Career Advancement and Development Opportunities
- Employee Discount Program
- Medical, Dental, Vision benefits
- Paid Training
- On-site Healthcare Clinic (Winston-Salem and Cleveland offices)
- Subsidized parking (Cleveland office)
- Life and Short/Long Term Disability Insurance
- Wellness Programs
- On-site Fitness Center (Cleveland and Dallas offices)
- 401k w/ Company Match
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