Social Media And Content Manager

SOCIAL MEDIA AND CONTENT MANAGER (Full time)
About LALA
LALA is a forward thinking startup at the intersection of digital collectibles (NFTs) and the entertainment industry. Our mission is to build a community-focused brand that revolutionizes the way people experience movies and TV shows. To achieve this goal, we are seeking talented individuals with a passion for entertainment and Web3, who have a knack for creating sought-after products and experiences. This is a unique opportunity for someone looking to develop their skills and make a significant impact at an early stage company. If you have a strong work ethic, a can-do attitude, and a desire to build a brand from the ground up, we invite you to join our team and help us shape the future of fandom and entertainment.
What are we looking for?
We are looking for an experienced Social Media and Content Manager to join a team of incredible innovative minds who have a passion for movies, TV and Web3 technology. Our ideal candidate is someone who can fully own and execute a unique, fun and engaging content calendar across social media channels (with a focus on Twitter), blog and e-mail. Reporting to the VP of Marketing, this role works closely with the entire team (specifically our marketing, community and creative teams) and develops LALA’s brand voice and visual identity throughout.
You’ll be an amazing fit if you…

• Have the ability to articulate complex concepts in a concise and easy-to-understand manner that will resonate with our audience
• Have experience creating a unique voice and content across different marketing channels and social media platforms
• Have a history of forecasting trends and effectively using intuition and different tools (AI included) to make quick, keen editorial decisions for scalable content planning
• Have experience working with company leadership to navigate roadmaps, plan budgets, and contribute to brand strategy
• Have previously used or are interested in using AI tools to optimize the content creation process
• Have the ability to adapt quickly and work independently in a fast-paced environment while managing multiple projects simultaneously
• Have previously built a content plan across channels and can prove excellent execution

Your Core Responsibilities Will Be…
Social Media

• Partnering with creative stakeholders, selecting and providing engaging text, image and video content for social media publication on a regular basis
• Proactively and reactively engaging with our audiences on social channels (with a strong focus on Twitter)
• Overseeing the day-to-day management and publishing of LALA’s social channels, including preparing content for posts
• Working and collaborating with leadership and their teams for different digital collectible marketing campaigns
• Building a social media content roadmap and handling its execution in a creative manner, representing LALA’s brand and the IP we partner with
• Using AI and tools to analyze and identify best-performing posts and industry’s trending topics and adjust social media editorial strategy accordingly
• Acting as the expert voice and working with designers to ensure social media creative is relevant, on brand, and current to social media standards and trend
• Helping define, track and analyze social media KPIs and reporting

Content Creation

• Creating blog content on a bi-weekly basis to proactively engage with LALA’s fan community
• Working closely with our VP of Marketing to build, create and execute on LALA’s blog and email (lifecycle) content strategy and calendar
• Being curious to identify new content opportunities based on industry trends and partner with creative team and community manager to successfully execute
• Helping define and enhance a cohesive voice and tone for all communication on social media and content marketing channels

LALA’s Benefits

• Fully remote team— you can work from anywhere in the United States
• Generous Paid Time Off (Company Holidays, Sick Leave, and Unlimited Vacation): work/life balance and integration is important to us. We offer flexible paid time off to ensure you have time for your other passions, personal time, sick time and personal wellness. Additionally, we offer 14 paid public holidays in 2023.
• Healthcare, vision and dental benefits
• Competitive compensation
• A host of unique perks and fringe benefits!
• Access to 401K plan
• Equity in a venture-backed company
• Work from home stipend to get the equipment you need to do your best work