Senior Manager, Shopper Marketing

Harmless Harvest envisions a world where nutritious, clean, organic, and healthy food and beverages are the standard rather than the exception; where all people involved in creating the product are treated with fairness; and the planet is treated harmlessly. We are focused on changing the world, and we are always looking for like-minded, wildly passionate individuals to help us do this. Join the #HarmlessMovement

About the Role:

As our new Shopper Marketing lead, you will be joining our dynamic sales team in a fast-paced environment. In this role, you will have the opportunity to lead shopper marketing efforts and build the strategy for national and customer specific programming. You will report directly to our VP of Sales, and work daily with other members of our sales and marketing teams to support the growing needs of our business.

What you’ll be doing:

• Own shopper marketing & demo budgets
• Set strategy and vision for demo program
• Partner with marketing & sales team on integrated annual brand plans
• Manage a full-year program calendar, providing updates to cross-functional teams (including sales, brand and digital teams)
• Manage Amazon Fresh business as sales and shopper lead
• Collaborate with sales team to illustrate shopper plans & results in retail buyer meetings
• Lead retailer specific shopper marketing strategy & execution (i.e. Meijer Mperks, etc.) / Collaborate with sales team / buyers to craft retailer specific plans 
• Brief agencies on programs and creative marketing solutions for customers; execute programs in partnership with retail teams
• Understand brand team priorities, including category, innovation and key brand activation platforms
• Collaborate with sales team to build strong relationships with key customers
• Develop retail media strategy, collaborating with sales team on plans, budget allocation & execution
• Collaborate with the trade, digital & brand teams to translate data and insights into action
• Lead new market shopper strategy (i.e. Canada specific shopper programs)
• Lead annual planning for Harmless Harvest shopper marketing
• Develop presentations for key internal and customer collaboration meetings
• Conduct post-program analysis and applying learnings to future programs for continuous improvement
• Develop the presence of Harmless Harvest on customer websites and via online tools, from planning to execution

Requirements

What you’ll bring:

• Next-level organizational and time management skills with a proven ability to meet deadlines
• Highly organized, flexible to daily work priorities, and eager to learn
• Excellent written and oral analytical and communication skills
• Comfort and passion for owning shopper marketing from strategy to execution
• 5-7 years of Shopper marketing expertise at the national and customer level
• Strong attention to detail

Who you are:

• Craft incredible things – someone who is creative, passionate, with keen attention to detail
• Protect the most vulnerable – someone who is compassionate, empathetic and acts with integrity
• Make the impossible, possible – someone who is resilient, optimistic, and determined.
• Act with heart – someone who is kind, generous and respectful

Benefits

• Health Care Plan (Medical, Dental & Vision)
• Life Insurance (Basic, Voluntary & AD&D)
• Wellness Resources
• Family Leave (Maternity, Paternity)
• Training & Development
• Retirement Plan (401k, IRA)
• Paid Time Off (Vacation, Sick & Public Holidays)
• Short Term & Long Term Disability
• Work From Home

Salary Range: $112,000 - $125,000

• Harmless Harvest is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Harmless Harvest via-email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Harmless Harvest. No fee will be paid in the event the candidate is hired by Harmless Harvest as a result of the referral or through other means.
• The salary range for this role may vary above or below the posted range as determined by location. This range has not been adjusted for any specific geographic differential applicable by area where the position may be filled. Compensation takes into account several factors including but not limited to a candidate’s experience, education, skills, relevant certifications, department equity, training and organizational needs. Base pay is just one piece of the total rewards program offered by Harmless Harvest which includes comprehensive perks and health benefits.