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Manager Of Recruitment Operations And Employer Branding
Company | Shake Shack |
Address | New York, NY, United States |
Employment type | FULL_TIME |
Salary | |
Category | Restaurants,Food and Beverage Services,Retail |
Expires | 2023-08-19 |
Posted at | 9 months ago |
We Stand For Something Good
- Serve as a strategic advisor to Talent Acquisition and broader business partners, including Communications and D&I, on recruitment marketing campaign tactics and content.
- Champion the candidate experience from first touchpoint to onboarding, ensuring all external recruiting content/communications are representing our EVP and high-quality, and partnering with other creative teams on delivery as needed.
- Advance Talent Acquisition digital attraction strategy by maintaining our media strategy, creating social media content, and analyzing performance data to drive and optimize usage.
- Increase the visibility of our job openings by running the build and performance of programmatic campaigns and managing sponsorships.
- Partner with our internal Marketing team to find opportunities to drive career site performance, update content and enhance the candidate experience.
- Establish and execute the recruitment marketing campaign strategy across core social media platforms to attract the target audience and build proactive pipelines of top diverse talent
- Manage and maximize employment branding opportunities with our current social platforms.
- Create internal team communications that drive productivity and collaboration, and provide support for business facing communications that demonstrate scope and impact of Recruiting
- Analyze and present key recruitment marketing metrics to inform new and ongoing campaigns, programs, content, and tactics, and provide business insights, i.e., monthly scorecard and quarterly business reviews
- Develop a wide range of messaging that expresses our Employee Value Proposition and elevates our brand in the talent acquisition landscape
- Experience developing creative and innovative strategies for websites, social media, target campaigns, email marketing, and search engine optimization.
- Experience in restaurants, retail, or hospitality is preferred.
- Bachelor’s degree in marketing, communications, digital media or a related field
- We are looking for someone who is curious, innovative, data-driven, a creative problem solver, collaborative, and able to build positive relationships.
- 5 or more years leading recruitment marketing/employer brand/digital marketing strategies
- 2 or more years experience working with a marketing recruitment agency
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