Head Of Digital Marketing

Gaze, a company committed to transforming the way people shop by promoting transparency and ethics in commerce, is seeking a forward-thinking Head of Digital Marketing to join our team. We believe in equity, accessibility, utility, ethics, and sustainability, and we aim to create a shopping experience that's both transparent and trustworthy. Our mission is to be the leader in social commerce by providing innovative tools that promote transparency and ethical business practices. If our values align with yours, we would love to hear from you.

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As the Head of Digital Marketing, you will be responsible for overseeing all aspects of our digital marketing efforts. You will manage a team of digital marketers and work closely with other senior leaders to develop and implement our overall digital strategy. Your role will include planning and implementing marketing campaigns across digital channels such as social media, email, mobile apps, and website content, assessing the performance of these campaigns to improve results, and establishing and managing relationships with outside vendors that help create content for digital campaigns.

Key Responsibilities:

• Identify and implement new technologies for use in digital marketing
• Work with other members of the marketing team to develop strategies that align with our business goals
• Develop new digital marketing initiatives or campaigns and analyze the performance of existing ones
• Create a website presence for our company by designing and maintaining websites, developing content, and registering domain names
• Review data to identify trends and determine how to improve the performance of campaigns
• Develop a social media strategy that effectively communicates with current customers while attracting new ones

Qualifications:

• Certifications in digital marketing are advantageous
• Strong knowledge of SEO, content marketing, email marketing, analytics, and social media
• Bachelor’s degree in marketing, advertising, or a related field; a master’s degree is preferred
• At least five years of experience in a related role; ten years of experience is preferred

If you share these values and have the skills and experience to help us achieve our mission, we would love to hear from you.