Head Of Marketing Jobs

The Head of Marketing is responsible for overseeing all aspects of Perry Homes marketing initiatives, ensuring strong branding and relevancy in the markets. The Head of Marketing will develop and execute comprehensive marketing strategies to drive lead generation, increase brand awareness, and enhance customer engagement. The ideal candidate will have a deep understanding of the residential homebuilding industry, a strong track record of success in marketing leadership roles, and the ability to inspire and lead a high-performing marketing team.

Essential Duties and Responsibilities

• Develop and steward the Perry Homes brand identity, ensuring consistent messaging and visual representation across all marketing collateral, websites, and communication channels.
• Build and maintain strong relationships with external stakeholders, including digital advertising agencies, media outlets, influencers, and other strategic partners.
• Oversee the creation and execution of marketing campaigns across various channels, including digital, print, social media, events, and other relevant platforms.
• Conduct market research and analysis to identify emerging trends, customer preferences, and competitive landscape to inform marketing strategies.
• Stay abreast of industry trends, market dynamics, and technological advancements to identify new opportunities and innovative marketing approaches.
• Maintain high level of decorum and professionalism.
• Lead a team of marketing professionals, providing guidance, mentorship, and support to ensure the achievement of departmental goals and individual development.
• Develop and implement strategic marketing plans that align with the company's goals and objectives.
• Manage the marketing budget, allocate resources effectively, and ensure optimal ROI on marketing investments.
• Frequently must complete projects on very short notice with extreme time constraints.
• Monitor and analyze marketing performance metrics, provide regular reports and insights to senior leadership, and make data-driven recommendations for continuous improvement.
• Collaborate with cross-functional teams such as sales, Customer Experience, IT, and finance to ensure alignment and integration of marketing efforts across the organization.

Leadership Competencies

• Communicates with Impact
• Thinks Strategically
• Drives for Excellence
• Takes Ownership
• Improves & Innovates
• Models Leadership
• Adapts & Adjusts
• Develops Talent
• Connects & Serves

Job Competencies

• Creativity/Innovation
• Performance Management
• Strategic Thinking
• Business Acumen
• Communication/Building Relationships
• Decision Making

Supervisory Responsibilities

• This position directly supervises personnel in the Marketing department.

Qualifications

• Requires at least 6 years of relevant senior marketing and management experience.
• Demonstrated computer skills including a working knowledge of MS Office products, including Outlook, Excel, Word, and PowerPoint.
• Current, valid Driver’s License with acceptable driving record.
• Strong leadership skills.
• Bachelor’s Degree with concentration in Marketing, Communication, or Business preferred.
• Polished presentation and interpersonal skills.
• Proven track record of successful marketing management and strategic planning experience.
• Analytical business approach to measure effectiveness of marketing efforts.

Full Benefits Package

• TalkSpace
• Life, Short-Term and Long-Term Disability Insurance
• Health Savings Account
• Employee Assistance Program
• Holidays
• 401(k)
• Perry Homes Family College Fund
• Health, Dental & Vision
• New Home Discount
• PTO Leave
• Pet Discount Program

Perry Homes is closely following the Coronavirus Disease (COVID-19) and implementing processes that promote candidate and employee safety. Out of an abundance of caution, our interviewing process will now be held virtually via Microsoft Teams.

***Note to job seekers: Your resume will be reviewed as the best qualified candidates will be contacted in the event that there is potential match***

Perry Homes is an Equal Opportunity Employer