Director, Marketing And Brand

Who We Are

The Role

• Work with the Head of Retention & Brand for positioning, marketing and digital support of National Campus.
• Work with the Head of Retention & Brand to strategize and manage marketing needs of internal community tennis business units to help develop a consistent USTA message and support organizational mission to grow tennis in America.
• Develop and lead the strategic positioning for USTA, both B2C and B2B, which will include, but not be limited to advertising, digital websites, content and promotions.
• Provide leadership for USTA National Campus marketing and develop best in class team to support CT / USTA National Campus mission.
• Manage agencies, budgets, contracts, invoices, accruals, etc. for all CT activations.
• Provide leadership and support for 17 sections ensuring consistent message across all activations and channels.

Who You Are

• Bachelor’s Degree required in Marketing.
• Strong strategic thinker and self-starter.
• Strong written and oral communications communication skills.
• 5 - 10 years of experience in marketing, advertising, promotions and media planning.
• Experience in sports and entertainment.

What We Offer

• Comprehensive benefits designed to meet your unique needs: Medical, dental, vision, access to doctors virtually, a flexible spending account to manage your health and dependent care expenses, and life and disability insurance are a small part of our offerings.
• Flexibility: Our Hybrid with Flexibility approach combines a balance of remote working with in-office collaboration to spark teamwork and creativity.
• Plan for your future financially and professionally: 401(k) with employer matching (up to 3%), promotional and growth opportunities, Learning and Development programs to learn on the job, and up to $5,000 for tuition reimbursement.
• Other cool perks: A personalized health management program, pet insurance, commuter benefits, identity theft protection, discounts with our network of partners, and fun events are just a few of the optional benefits available.
• Time to recharge and energize: Generous paid time off policy - including vacation, sick, personal, and paid holidays, parental leave, and a paid winter recess.
• Mental and emotional wellness: Resources for overall well-being including mental health and meditation benefits.

Come One, Come All