Director, Global Marketing Jobs

Director - Global Marketing - Carol’s Daughter
Job: Global Marketing Director
Position type: Permanent
Employment type: Full - Time
Location: New York - New York
Country/Region: USA
Overview: The DMI (Global Marketing and Product Innovation Team) lead is responsible for driving brand growth by managing current product portfolio, creating innovative launch plans and establishing long-term vision. This position’s primary responsibility includes owning and uncovering deep consumer insights to initiate breakthrough products, communications, and data-driven marketing. Other responsibilities include, but are not limited to, performing business & competitive analysis, marketing budget/financial control, and preparing presentations for top management meetings. This position is an opportunity for a proactive, self-motivated individual to be both creative and analytical to help accelerate the brand’s growth.
Job Responsibilities

• Work hand in hand with Marketing Operations and the cross-functional teams to develop collaborative strategies and foster a high performing team culture
• Partner with Marketing Operations and Demand Plan to establish launch forecasts
• Identify ways to refresh existing products to maintain competitive edge
• Think e-commerce first and collaborate with e-shopper upfront to identify key search terms and optimize copy and content
• Partner with R&I to identify first-to-market and sustainable technologies that address consumer needs
• Collaborate with Creative to produce breakthrough new designs, artworks and packaging that meets the brand DNA
• Manage the end-to-end claims process in collaboration with R&I
• Analyze data from Nielsen, conduct competitive analysis and market research to identify business needs
• Establish and implement brand equity and creative guidelines across all touch points
• Work with CMI to conduct extensive market research to decode consumer insights & validate launches
• Coach and develop an assistant manager
• Research, define and decode trends within each segment (prestige & mass)
• Partner with Development to ensure the feasibility, sustainably and profitability of projects and on-time execution
• Support and monitor the global expansion of the brand
• Propose breakthrough concepts that target unique consumer insights and address business needs
• Define the strategy and 3-year product pipeline for Carol’s Daughter in collaboration with founder Lisa Price
• Assess project performance throughout the year
• Work closely with the Content manager and/or agency partners to create breakthrough launch materials, from traditional media to digital data driven activations

Education/Experience
Job Requirements:

• 8+ years of business-related experience focused on marketing, data and project management
• Product development experience is required
• Consumer package goods or beauty industry experience is required
• Experience in targeting the Multi-Cultural consumer is highly desired
• Prior experience in Operational Marketing is highly desired

Skills

• Project management skills
• Strong interpersonal skills (written and oral)
• PC proficiency (Microsoft)
• Must be professional and energetic with a positive attitude
• Demonstrated L’Oréal Competencies: Leadership, Entrepreneurial Management, Achiever, and Innovator
• Strong appreciation for our business / sensitivity to métier
• Prioritization & organization skills
• Rigorous quantitative data analysis skills
• Must be creative with an eye for beauty

Additional Benefits Information As Follows

• Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
• Salary Range: $139,700-$199,100 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
• Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
• Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
• Employee Resource Groups (Think Tanks and Innovation Squads)
• Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
• Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)

We are an Equal Opportunity Employer and take pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
If you require a reasonable accommodation to complete an application for a recognized disability under applicable law, please email [email protected]. Please note this email will only respond to specific requests for assistance completing the application as a request for accommodation for a disability. All others will not be considered. #DDIR

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