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Digital Marketing Manager Jobs
Company | Jobot |
Address | Newark, NJ, United States |
Employment type | FULL_TIME |
Salary | |
Category | Staffing and Recruiting |
Expires | 2023-07-20 |
Posted at | 11 months ago |
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Why join us?
Why join us?
- Competitive base salary
- Onsite or hybrid work schedule is preferred, but for the right candidate we are willing to consider a remote work schedule with ability to travel to the Boston metro area as needed
- Ability to have ownership and help guide the in house digital marketing direction
- Comprehensive benefits package with PTO, 401k with 2% match, medical/dental/vision, etc.
- Create and manage email marketing campaigns, including list segmentation, content creation, and A/B testing.
- Manage and optimize Google AdWords campaigns to drive traffic and conversions.
- Analyze data from Google Analytics and other sources to identify trends and insights, and make data-driven decisions to improve performance.
- Develop and implement digital marketing strategies to increase brand awareness, lead generation, and customer engagement.
- Monitor and report on key performance metrics, and adjust strategies as needed to achieve goals.
- Collaborate with cross-functional teams to create and execute integrated marketing campaigns across multiple channels.
- Stay up-to-date with the latest trends and best practices in digital marketing, and share knowledge with the team.
- Experience with marketing automation tools such as HubSpot or Marketo is a plus.
- Strong project management skills, with the ability to manage multiple projects and priorities simultaneously.
- Automotive industry experience is required.
- Knowledge of SEO best practices and the ability to optimize content for search engines.
- Strong analytical skills, with the ability to analyze data and make data-driven decisions.
- Experience with email marketing, social media marketing, and other digital marketing channels.
- Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
- Bachelor's degree in marketing, business, or a related field.
- 3+ years of experience in digital marketing, with a focus on Google AdWords, Google Analytics, and digital marketing strategy.
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