Digital Designer Jobs

As Alpha Industries’ Digital Designer, you will be a core member of our creative team, creating engaging and innovative digital content that reinforces our brand identity and drives customer engagement. Your work will span various digital channels including our website, social media platforms, email campaigns, and digital advertisements.

Responsibilities:

• Participate in creative brainstorming sessions to ideate and develop designs that blend popular culture with our brand identity.
• Continually stay abreast of digital design trends, applying relevant and effective elements to our digital platforms to ensure our brand remains contemporary and engaging.
• Leverage data and analytics to evaluate the effectiveness of design decisions and iterate upon them to improve user engagement and conversion.
• Conceptualize, design, and implement creative graphics and content, both static and animated, for various digital platforms such as website, email marketing, social media, and digital ads.
• Stay updated on industry trends and the latest digital design software.
• Help develop and execute video-based content to enhance brand storytelling, product promotions, and customer engagement on our digital platforms. This includes storyboarding, editing, and post-production.
• Review and update existing digital content, ensuring it aligns with brand standards and current marketing strategies.
• Collaborate with the product team to ensure design elements align with current and upcoming product lines and effectively highlight the unique aspects of our products.
• Monitor and measure the impact of projects, adjusting approach as necessary to improve performance.
• Translate user experience and customer journey insights into design improvements.
• Work closely with the marketing and product teams to understand project scope and objectives.
• Collaborate with the marketing and creative team to ensure consistency in visuals across all digital touchpoints.
• Have a strong understanding of fashion, lifestyle, art, culture, music, entertainment, streetwear, and street culture trends to produce fresh and relevant designs that resonate with our target audience and enhance our brand presence and visual aesthetic.

Requirements:

• Portfolio showcasing ability to blend popular culture and digital design to create impactful designs.
• Excellent communication and collaboration skills.
• Familiarity with the latest digital design trends and how to adapt them to meet brand guidelines and objectives.
• Strong understanding of digital design principles and how it relates to brand strategy.
• A strong interest in and understanding of current trends in fashion, lifestyle, art, culture, music, entertainment, streetwear, and street culture, with ability to translate popular culture trends into compelling, on-brand graphic designs.
• A Bachelor’s degree in Graphic Design, Digital Media, or a related field.
• Knowledge of UX/UI design principles and the ability to apply these to create user-friendly web and mobile interfaces.
• Demonstrable cultural competency and ability to design for a diverse, global consumer base.
• Detail-oriented with strong problem-solving skills.
• Ability to manage multiple projects simultaneously and meet deadlines.
• 3-5 years of experience in digital design, preferably within a similar industry. Streetwear space a plus.
• Proven ability to leverage video content to enhance brand storytelling and increase customer engagement.
• Proficient in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects).

Alpha Industries offers competitive pay, employee discounts and outstanding benefits package. Alpha Industries’ corporate headquarters is located in Reston, VA, Sales and Marketing located in New York, NY and Distribution Center in Knoxville, TN. Alpha Industries is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. To learn more about a rewarding career with Alpha Industries, please visit our website at www.alphaindustries.com.