Copywriter, Direct Response Tv

Hims & Hers Health, Inc. (better known as Hims & Hers) is a multi-specialty telehealth platform building a virtual front door to the healthcare system. We connect consumers to licensed healthcare professionals, enabling people to access high-quality medical care—from wherever is most convenient—for numerous conditions related to sexual health, hair care, mental health, skincare, primary care, and more.
With products and services available across all 50 states and Washington, D.C., Hims & Hers is on a mission to help the world feel great through the power of better health. We believe how you feel in your body and mind transforms how you show up in life. That’s why we’re building a future where nothing stands in the way of harnessing this power. We normalize health & wellness challenges—and innovate on their solutions—to make feeling happy and healthy easy to achieve. No two people are the same, so we provide access to personalized care designed for results. At our core, our mission is deeply personal—because we too are customers.
In January 2021, the company was listed on the NYSE and is traded under the ticker symbol “HIMS”. To learn more about our brand and offerings, you can visit forhims.com and forhers.com .
About The Role
We are looking for an agile, resourceful Copywriter, Direct Response TV to join the creative team while supporting marketing efforts across the Hims & Hers brands. This highly focused role requires strong creative and conceptual thinking as well as high-quality execution of ideas and initiatives. Collaboration is the name of the game, and this individual will work closely with art directors, producers, 3D and 2D artists, video editors, and other cross-departmental stakeholders to make high-performing breakthrough creative.. To us, a successful. Copywriter is someone who delivers on strategic initiatives in innovative, creative, and sophisticated ways.
You Will

• Work closely and flexibly with partners to work rapidly and confidently
• Be ruthless when it comes to editing, grammar, and proofreading techniques
• Concept, script, and create direct response TVCs utilizing an extensive library of existing footage
• Follow and champion brand and content guidelines
• Have a working knowledge of post-production workflows and the steps required to create broadcast-ready TVCs
• Use your expertise as an insight-driven storyteller to elevate every asset you touch
• Effectively pitch and communicate concepts and strategies, solving business problems with creative solutions

You Have

• Ability to communicate the benefits of marketing strategies to business audiences of all levels
• Experience collaborating with designers and interacting with multiple stakeholders
• Ability to work dynamically and resourcefully using existing assets to create unique and effective spots
• 3-5 years of copywriting experience, with specific experience scripting video or TV
• In-depth understanding of the healthcare, wellness, or CPG industry a plus
• Ability to deliver on strategic marketing initiatives while championing brand voice, tone, and direction
• Eagerness to be hands-on and proactive
• Analytical thinker with experience in data-driven marketing
• Experience using insights and strategic thinking to influence stakeholders
• Ability to drive experimentation focused on conversion and engagement
• Experience driving multiple projects in a fast-paced environment
• Excellent knowledge of creative best practices and current trends

Our Benefits (there are more but here are some highlights):

• Employee Stock Purchase Program
• Access to Amazon HIMS Store to order any additional equipment to ensure you have the gear you need
• An inclusive culture where we are always looking for improvement and cherish your input
• $75 monthly connectivity stipend (phone/internet)
• Generous Parental Leave
• High-coverage medical, dental & vision
• Unlimited PTO (10 holidays off), Mental Health days (1 day off per quarter)
• Great compensation package, including equity
• Mental health & wellness benefits
• Offsite team retreats
• Employee discounts on hims & hers & Apostrophe online products, and at the Apple Store
• 401k Match

We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.
Hims is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis forbidden under federal, state, or local law. Hims considers all qualified applicants in accordance with the San Francisco Fair Chance Ordinance .
Outlined below is a reasonable estimate of H&H’s compensation range for this role.
H&H also offers a comprehensive Total Rewards package that includes equity grants of restricted stock (RSU’s) so that H&H employees own a piece of our company.
The actual amount will take into account a range of factors that are considered in making compensation decisions including but not limited to, skill sets, experience and training, licensure and certifications, and location.
Consult with your Recruiter during any potential screening to determine a more targeted range based on the job-related factors. We don’t ever want the pay range to act as a deterrent from you applying!
An estimate of the current salary range for US-based employees is
$75,000 — $125,000 USD
Hims & hers is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at [email protected] .