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Branding Consultant Jobs

Company

Lynk Me

Address United States
Employment type CONTRACTOR
Salary
Expires 2023-08-14
Posted at 10 months ago
Job Description

We are looking for a consultant - individual or company - to assist with our rebranding of Lynk Me (lynk-me.com)

Logo Design (Evolution of current if needed)

  • Create a Professional and Trustworthy Logo


  • This may entail the revision of the existing Logo or the creation of a new logo so long as this can be done within the existing budget and timelines and without compromising on the delivery of the other deliverables.


  • Incorporate elements that convey innovation and modernity


  • The key concepts the recur in our industry are around the concepts of data ownership and protection, digital native and digital first technology, “data blobs” as it relates to verifying human identities and activities, post office boxes, shipping containers and cranes - we are moving interoperable data containers, giving people verifiable digital ports / po boxes. Safety deposit boxes, with infinite sub derivable boxes for different interactions


Color Palette (Evolution of current if needed)

  • Select colors that evoke professionalism, trust, and stability


  • While we have an existing color palette that was crafted as part of our first brand efforts, we are open to adjust this color palette so long as it is in keeping with voice, style and level of professionalism that the company is seeking to convey. We are also open to Introducing a vibrant color or accent to add a touch of fun to the innovation


Typography

  • We would require you to choose a serif or sans-serif font for a formal and respected look. Work Sans is currently used for all text, however, we are open to adding a different font for body text. We like Sans Serif, but appreciate the contrast of a Serif for impact in some situations.


  • We would also consider a secondary font with a playful and modern style

Visual Style & Imagery

  • You should develop a visual style that balances our core values of Perseverance, Integrity, Boldness, Innovation, and Dedication.


  • We are the bold ones who have the dedication to get up early every day and keep believing that we can and will change the world, and to do that with integrity, which makes it an even slower process, but leads to better bonds and higher trust with each other and our clients.


  • We generally like square corners and sharp angles as it gives the sense that there are clear boundaries, and things can be neatly aligned - orderly.


  • You should also utilize images and illustrations that reflect the formal nature of regulatory compliance and the financial industry while adding a hint of our humble but disciplined essence.


  • As an underlying concept, we see ourselves as toolmakers who deliver simple, effective tools in one comprehensive platform for our clients to use to improve their own businesses, with our assistance.


  • Further, we are ecosystem enablers - our platform gives our clients a toolkit to launch or upgrade their own digital ecosystem and deploy the rails of the future economy where personal data has as much value to the individual as it does to the data brokers.


Preferred Location:

  • North America
  • Central America
  • South America
  • Caribbean


We have a max budget of $8,000 USD for this project, with a timeline to be determined with the chosen partner.


To get the full branding brief and additional details, please email [email protected]