B2B Growth Marketing Manager, Tock

Tock is looking for an accomplished and driven B2B Growth Marketer to join the Tock marketing team. As a Growth Marketer, you will develop strategies to increase customer acquisition and activation. You will use a combination of data analysis, creativity, and digital marketing expertise to optimize our marketing efforts. We are looking for an understanding of multiple marketing channels, strategic ability, and experience with data-driven decision-making.

This is a full-time opportunity and you will report to the Head of Tock Marketing. This is a full time hybrid opportunity our New York office. Occasional travel between our offices in Chicago and NYC may be required.

If you like to develop strategy at the macro level yet still go deep and contribute to market leading innovations, then this opportunity is for you.

You'll Get To…

• Oversee channel expansion and testing.
• Use market research to identify opportunities for growth, gain an understanding of our target audience.
• Plan and buy paid social media
• Collaborate with teams, including product, sales, and account, to develop integrated marketing programs that align with our goals.
• Manage marketing campaigns across channels including digital advertising, email marketing, social media. and more.
• Determine learning agenda; use data and design experiments to inform recommendations and decisions.
• Stay current with industry trends, new technologies, and growth hacking techniques to inspire creativity and stay ahead of the competition.
• Use data analytics tools to report on important performance metrics, and use insights to make decisions and improve marketing strategies.
• Oversee strategy, planning, and overall execution of growth marketing programs
• Optimize marketing campaigns to maximize conversion rates, reduce customer acquisition costs, and increase revenue.
• Collaborate with Tock leadership and capability leads to develop and to determine and prioritize growth strategies across product, marketing and sales
• Manage media partnerships.

Who We're Looking For

• Experience with marketing automation, CRM platforms, and data reporting tools. Hubspot experience ideal.
• Experience with continuous improvement.
• Creative mindset with the ability to quickly pivot and experiment with new ideas.
• Proficiency interpreting large amounts of data and identifying relevant insights.
• Proficiency in digital marketing channels, including; paid advertising, SEO, social media marketing, email marketing, and content marketing.
• 3+ years experience developing strategic, comprehensive marketing strategies.
• 5+ years experience as a B2B Growth Marketer or in a similar role, with experience driving customer acquisition and revenue growth.
• Experience in the restaurant, hotel, or hospitality industry ideal.

Benefits & Perks

• 401k with employer match
• Pretax commuter benefits
• Paid parental leave
• Flexible paid time off
• Employee Assistance Program
• Fertility and adoption benefits
• Education reimbursement
• A choice between medical plans with 100% covered premiums
• Charitable donation match

Cash Compensation Range: $97,000 - $140,000 USD

The base salary for this position will vary based on job-related criteria including relevant skills, experience, and location, among other factors.

In addition to the cash compensation above (which includes base salary and, where applicable for eligible roles, may include on-target commissions or overtime pay), all Tock employees are eligible to receive equity in the company as part of their total compensation.

Tock's Growth

• Won Chicago Tribune's "Game Changer" Award for industry innovation
• Featured in: New York Times, Bloomberg, GQ, Vice, Wired, Food & Wine, Eater, Skift Table, Chicago Tribune, Crain's Chicago Business, New York Post, and more
• Processed over $1 billion in prepaid reservations
• Awarded Fast Company's "Most Innovative Companies" in 2021
• Awarded America's Hottest Brands of 2020 by AdAge
• Named one of 2019's 50 Startups to Watch
• Awarded Built In's "Best Places to Work" in 2020, 2021, 2022, and 2023
• Reached a global customer base of 30 countries operating in 200+ cities

About Tock

Tock is the all-in-one system for reservations, takeout, delivery, and events. We are changing the way restaurants, wineries, and culinary event organizers run their business and how guests explore, discover, and book at these places all around the globe.

About Squarespace

Squarespace (NYSE: SQSP) is a design-driven platform helping entrepreneurs build brands and businesses online. We empower millions of customers in more than 200 countries and territories with all the tools they need to create an online presence, build an audience, monetize, and scale their business. Our suite of products range from websites, domains, ecommerce, and marketing tools, as well as tools for scheduling with Acuity, creating and managing social media presence with Bio Sites and Unfold, and hospitality business management via Tock. Our team of more than 1,400 is headquartered in bustling New York City, with offices in Chicago, Dublin, Ireland, Aveiro, Portugal, and coworking spaces in the UK, Netherlands, and Australia. For more information, visit www.squarespace.com.

Our Commitment

Not only do we embrace and celebrate the diversity of our customer base, but we also strive for the same in our employees. At Tock, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.

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