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Assistant Research Manager Jobs
Company | The Gorilla Glue Company |
Address | Sharonville, OH, United States |
Employment type | FULL_TIME |
Salary | |
Category | Manufacturing |
Expires | 2023-08-19 |
Posted at | 9 months ago |
Job Details
- Develop actionable insights that answer research objectives and business questions in a clear, impactful manner.
- Provide ongoing visibility and reinforcement of insights to Marketing Services and cross-functional partners.
- Interpret research data including summarizing, editing of supplier reports, and writing conclusions to communicate findings and recommendations clearly and persuasively.
- Ensure connection of custom research, analytics, and secondary research to provide holistic analyses and viewpoints to the business.
- Able to keep multiple projects moving forward simultaneously with a high degree of quality and integrity of work.
- Develop strong partnerships with marketing and cross functional teams.
- Manage the implementation, management, and analysis of marketing research projects conducted for assigned businesses as outlined.
- Coordinate market analysis, including assessments, attitudes, awareness & usage and point of sale retail data reviews.
- Acts as main point of contact for DIY Research panelists and coordinates communication of panelists via email.
- Lead advertising for recruitment of DIY Research Panel.
- Support the brand teams’ data analysis needs with syndicated data.
- Executes consumer product trials
- Coordinator of the DIY Research Panel database including, but not limited to, adding new panelists, tracking participation, and updating consumer contact information.
- Coordinates the management and execution of quantitative product category surveys
- Thinking beyond the data to present findings to key business owners, in a digestible and actionable format to help drive sales, profits and new initiatives across the company.
- Thought leadership
- Collaboration with multi-functional team, serving as a consumer insights consultant to internal customers in marketing, sales and operations - seeking first to understand their business needs and then designing an analysis to address those needs. Strong leadership needed, particularly around enrolling and influencing others.
- Demonstrated ability to succinctly develop, manage and analyze surveys and questionnaires using logical question funnel and sequencing, to address key business questions and develop actionable recommendations.
- Ability to analyze data from multiple sources including, but not limited to, customized consumer research, syndicated consumer research, syndicated POS and Household Panel data.
- Ability to extract and effectively communicate insights and actionable recommendations from data and analyze results.
- Driving a consumer-centric focus through constant advocacy. Leveraging a full range of insight generating tools to foster a deeper understanding of consumers and the broader marketplace to ensure that business strategies and decisions are grounded in relevant consumer insights.
- BS Degree in marketing, market research or a related discipline
- Must be team player, with a highly-collaborative style
- Experience in quantitative research methodologies and techniques.
- Has partnered with marketing and R&D in launching innovative new products
- Proficient with Microsoft Office Tools (Word, Excel and PowerPoint)
- Experience with syndicated data platforms (e.g. Nielsen, IRI)
- Excellent communication skills, high level of attention to detail, plus a creative and adaptable attitude.
- Proven ability to interpret data and provide actionable insights
- Experience with online survey tools
- 3-5 years of market research & insights experience
- Communicate Openly & Appreciate the effort of others
- Must adhere to The Gorilla Glue Company’s Core Values that ensure everyone works together to exceed expectations.
- Strive for excellence in what we do every day!
- Have fun, be passionate and show it!
- Embrace knowledge, growth and change
- Act with integrity and respect in all relationships.
- While performing the duties of this job, the employee is frequently required to stoop, reach, stand, walk, lift, pull, push, grasp, talk, hear, see and use repetitive motions. While performing the duties of this job, the employee may frequently lift and or move up to 50 pounds of material, boxes, etc. Specific vision abilities required by this job include close vision such as reading handwritten and or typed material and must have the ability to focus.
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