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Analyst, Brand Advocate (Remote)

Company

The Home Depot

Address Atlanta, GA, United States
Employment type FULL_TIME
Salary
Category Retail
Expires 2023-07-16
Posted at 10 months ago
Job Description
Position Purpose


Do you have an interest in eCommerce and Interconnected Merchandising? Are you passionate about driving results? The position will be responsible for analyzing the brand's online performance and for identifying opportunities for improvement in areas such as product assortment, digital content, promotions and returns; The Brand Advocate Analyst will also ensure that new and promotional items are optimized and offer support when suppliers need help with online/system troubleshooting; This role will also be responsible for understanding customer behavior, building strategic plans, and leading presentations with supplier and merchandising partners to gain alignment on planned initiatives. The Brand Advocate Analyst will cultivate strong partnerships with merchants, cross functionals and strategic suppliers to drive traffic, conversion, and interconnected sales through content optimization, process improvement and analytics; This role is customer focused and will be responsible for building out robust project plans that promote brand growth


Key Responsibilities


  • 5% On-site Support - Provides on-site support and expertise for online product set-up, onboarding, and troubleshooting.
  • 10% Collaboration - Collaborates with suppliers and cross-functional partners to manage content changes, product presentation, and brand performance throughout the product's lifecycle.
  • 10% System Knowledge - Builds system knowledge and expertise through ongoing tailored, training classes.
  • 20% Builds Projects - Partners with stakeholders to build project plans that support strategic growth and drive incremental revenue.
  • 20% Customer Analytics - Analyzes customer behavior and key performance indicators, to identify opportunities that will improve the online experience and drive conversion.
  • 15% Content Performance - Build and lead complex presentations with suppliers and merchants to gain Tracks content performance, digital asset management, assortment opportunities via regular reporting.
  • 20% Creates Presentations - Creates and leads presentations with stakeholders to share project wins, analysis results, and to gain alignment on future opportunities.


Direct Manager/Direct Reports


  • This Position typically reports to Manager, Brand Advocate
  • This Position has 0 Direct Reports


Travel Requirements


  • Typically requires overnight travel 5% to 20% of the time.


Physical Requirements


  • Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.


Working Conditions


  • Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.


Minimum Qualifications


  • Must be eighteen years of age or older.
  • Must be legally permitted to work in the United States.


Preferred Qualifications


  • Experience with Vendor Management Systems, Digital Marketing, E-Commerce, and Merchandising.
  • Experience with SQL, Tableau and Adobe products.
  • Proven record of working with major consumer brands while supporting them in an agile, interconnected environment.
  • High proficiency in Excel and PowerPoint.
  • Agility to learn database systems and web-based platforms.
  • Manages multiple projects with competing priorities.
  • Strong written and oral communication skills.


Minimum Education


  • The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.


Preferred Education


  • No additional education


Minimum Years Of Work Experience


  • 1


Preferred Years Of Work Experience


  • No additional years of experience


Minimum Leadership Experience


  • None


Preferred Leadership Experience


  • None


Certifications


  • None


Competencies


  • Communicates Effectively
  • Action Oriented
  • Manages Conflict
  • Builds Relationships
  • Drives Engagement
  • Drives Results
  • Collaborates
  • Manages Complexity