Specialist, Digital Personalization And Engagement

At Chanel, we are focused on creating an inclusive culture that nurtures personal growth, contributing to collective progress. We believe the uniqueness of each individual increases the diversity, complementarity and effectiveness of our teams. We strongly encourage your application, as we value the perspective, experience and potential you could bring to CHANEL.

Specialist, Digital Personalization & Engagement - E-commerce

About the Job:

CHANEL is looking for a Digital Personalization & Engagement Specialist to join our Digital team in New York. You will be playing a leading role in developing and executing programs to deliver personalized site experiences and testing on Chanel.com to create meaningful connections with the brand and deepen client relationships. This role will focus on managing and scaling relevant site journeys while also allowing the client to discover brand storytelling and priority campaigns. They will partner closely with IT, Creative, Operations, Traffic and Marketing teams. Our ideal candidate will have 3+ years of e-commerce, A/B testing & personalization software experience & and a passion for digital and analytics.

What impact you can create at CHANEL:

• Update site personalization journey matrix documents and results library as new initiatives are launched or deactivated
• Work with global stakeholders to implement and share learnings and success across markets
• Work closely with cross-functional teams such as traffic growth and retention team to create synergies between channels to deliver a cohesive and relevant experience across touchpoints
• Submit site experience requests to creative team when local assets or messaging is needed
• Monitor personalization dashboards on a weekly basis, noting trends and behavior shifts
• Create and manage tickets for new initiatives, conduct user acceptance testing during build process, working closely with tech partners
• Monitor the competitive landscape and provide insights/analysis to help team understand channel performance and progress
• Analyze experience and test performance leveraging various analytics tools, interpreting data, and compiling results and recommendations to share with key partners
• Implement personalization and a/b testing initiatives in close collaboration with third party vendor, working daily in the experience management tool
• Help define and implement local site personalization strategies, aligning with business and client experience objectives to meet brand priorities and create connection with boutiques
• Manage personalization vendor day to day relationship, conducting weekly meetings to review open topics and participate in strategy development sessions

You are energized by…

• Digging into data and compiling insights to recap performance and identify opportunities for enhancements
• Leveraging machine learning and artificial intelligence technology to amplify personalization and testing impact
• Bringing ideas and innovation to life to deliver best in class digital experiences
• Building trusted partnerships and relationships
• Working in a highly collaborative, fast-paced environment
• Navigating complexity and being a creative problem solver

What You Will Bring To The Team..

• Exceptional attention to detail
• 3+ years relevant experience working in a digital personalization and/or A/B testing role with hands on experience in a personalization/testing third-party platform (Monetate a plus)
• Conceptual understanding of HTML, CSS, Javascript a plus
• Strong written, presentation and verbal communication skills
• Expertise in Microsoft Suite & Google Analytics
• Ability to work under deadlines and manage multiple workstreams simultaneously
• Highly collaborative and flexible/adaptable to different environments and ways of working
• Experience analyzing complex data and compiling insights and recommendations (direct experience analyzing A/B testing and segmentation preferred)
• Strategic thinker, organized planner, and creative problem solver

Position Logistics:

• Position is NYC-based and will follow a hybrid schedule of 3 days in the office and up to 2 days remote

The anticipated base salary range for this position is $55,700 through $95,000. Base salary is one component of the total compensation for this position. Other components [may/will] include additional compensation, benefits and perks.

Chanel is a private company whose values are grounded in creating the conditions for people to perform at their best and feel fulfilled and confident in their work. We offer a unique work environment where individuals are encouraged to better understand the brand, the business, and motivations, so that together we can unlock the possibilities of growth. This is reflected in:

Diversity and Inclusion

• At CHANEL, we are intentional in promoting Diversity & Inclusion. We foster respect, empathy and dignity for all. We believe strongly that the diversity of our people across the full spectrum of human differences is essential to our organisation and the connections we have with each other and our clients.
• We offer Employee Resource Groups in the US that are voluntary, open to all, employee-led groups formed around a shared identity or lived experience, whose aim is to foster a diverse, inclusive, and equitable community aligned with the values and missions of the communities they support.

Chanel Community

• CHANEL Community empowers our employees to channel their passions, talents and sense of purpose to contribute to and learn from our communities.
• Employees are encouraged to take time off annually to volunteer through CHANEL Community. CHANEL also matches employee donations to select charitable organizations.

Fondation Chanel

• For more information, please navigate to the Fondation Chanel website here
• Since 2011, Fondation CHANEL’s mission is for women and girls to be free to shape their own destiny.  Through multi-year partnerships with financial and technical support, Fondation CHANEL is committed to improving the safety and autonomy of women and adolescent girls around the world, impacting over a million women and girls in its first 10 years.   

Sustainability

• CHANEL Mission 1.5° is our climate action plan. It is focused on transforming the business in line with the ambitions of the Paris Agreement on climate change to limit the average global mean temperature increase to 1.5 degrees Celsius above preindustrial levels.
• Employees are encouraged to contribute to our US Sustainability efforts at the corporate level and within the divisions, through organized taskforces and initiatives.

Arts and Culture

• We are committed to extending our legacy of cultural engagement. Global support includes the CHANEL Culture Fund, which supports a select group of leading art culture institutions across the globe, and the CHANEL Next Prize for the next generation of creative talent. US support currently includes Annual sponsorship of the MoMA film program, Tribeca Film Festival programs and Through Her Lens, Support of the Academy Gold Fellowship for Women and Sponsorship of the BAAND Together Dance Festival at Lincoln Center.

Career and Leadership Development:

• We have dedicated in-house teams focused on supporting the onboarding of employees, developing leadership skills via custom programs like Imagine Chanel People, Heart of Leadership and group and individual coaching, and blended online and live classes offered on our Bloom platform and by skilled trainers, such as Shape Your Career, to develop career building skills.

Compensation

• Base salary, bonus potential and other forms of variable pay [may/will be] offered for this position

Benefits and Perks

• Chanel, Inc. benefits and perks are dependent on eligibility and subject to modification by Chanel at any time.
• Generous paid time off policies to include vacation, holiday, sick and volunteer days
• Flexibility (flexible time and hybrid work options)
• Life insurance, Accidental Death & Dismemberment, Short Term Disability, Long Term Disability, Health Advocate, International Business Travel Accident & Medical, and Commuter Transit & Parking
• Robust healthcare offerings; medical, dental, vision, MDLIVE (virtual care), One Medical, Flexible Spending Accounts (Health Care & Dependent Care), Health Savings Account and Employee Assistance Program
• Family and care giving benefits (inclusive of parental leave, fertility support, MilkStork, and Care.com Membership)
• Wellbeing resources include dedicated paid time off for wellbeing (2-week August Office Closure and Wellbeing Days in Retail) and a Wellbeing fund
• 401K, pension and other incentives