Marketing Coordinator Jobs

• Job Title: Marketing Coordinator
• Department: Marketing & Development
• Date of Approval: 1/11/23
• Classification: Full-Time
• Location: 1809 Bachelot Street
• Reports To: Director of Marketing & Development
• FLSA Status: Non-Exempt
• EEO Category: Professionals

ORGANIZATIONAL CONTEXT:

Lanakila Pacific is a family of programs and services designed to help seniors and people with cognitive, social, and physical disabilities build independence and improve their quality of life. The Marketing & Development Department provides a strong and comprehensive message for the Institution by developing a shared vision of the mission, vision, and role of Lanakila Pacific in the community, including that of the brands, programs and services administered by the organization. The Marketing Team focuses on building awareness about Lanakila Pacific and its programs, services and mission and on strengthening the organization’s brand in the community.

POSITION OVERVIEW:

The Marketing Coordinator is responsible for coordinating and implementing marketing, community outreach and communication initiatives to promote, raise awareness and fundraise for Lanakila Pacific. This includes planning events, designing digital and print marketing materials and coordinating and executing internal and external projects on time and within budget. The Marketing Coordinator supports the mission, vision and values of the organization, and upholds and enforces the guidelines and policies of the organization, and demonstrates Lanakila Pacific’s values of teamwork, excellence, achievement, and motivation in all personal interactions and exemplifies Lanakila’s STAR service standards.

ESSENTIAL DUTIES & RESPONSIBILITIES:

Program Implementation and Infrastructure

• Lead in the planning and implementation of Lanakila Pacific’s marketing, communications and outreach activities for the purpose of raising awareness, fundraising and increasing community support and engagement.
• Plan, research, write and publish donor, volunteer and employee e-newsletters.
• Research, write and publish e-newsletters
• Prepare accurate statistical and fiscal data for required monthly, quarterly, and annual reports, program planning reports and record correspondence and presentations.
• Lead in the planning and implementation of Lanakila Pacific’s special events and community partnership initiatives.
• Work collaboratively with internal departments to complete departments’ project requests while maintaining alignment with the company’s marketing strategy and objectives.
• Represent Lanakila Pacific at community meetings and events
• Plan, implement and maintain strategies for Lanakila Pacific’s digital media platforms including social media, website and other internal/external platforms.
• Collaborate and support Development team as needed
• Coordinate the Marketing Department’s communication, advertising and public relations projects
• Design and produce print and digital marketing and communications material
• Work collaboratively with internal departments to implement Marketing Department’s initiatives while maintaining alignment with the company’s strategy and objectives.

Other Duties:

• Demonstrate a willingness to gain and possess thorough knowledge of Lanakila Pacific’s programs and seeks ongoing educational opportunities related to the position.
• Demonstrate the ability to work with confidential information and comply with established policies, procedures, and practices.
• Perform other reasonably related business duties as assigned.
• Complete training as mandated by organizational policy.
• Ensure all safety procedures and practices are followed and enforced, and that safeguards and proper safety gear, such as gloves, are used when appropriate.

KEY SELECTION CRITERIA:

Competencies:

• Industry Knowledge: Familiar with industry best practice, publications, and professional standards; adapts to new realities in the industry; understands the key needs of the industry and how it relates to Lanakila Pacific.
• Judgment and Decision Making: ability to use good judgment and initiative by considering relative costs and benefits of situations.

Communication:

• Ability to give clear instructions or directions to others.
• Ability to engage effectively in speaking and active listening.
• General ability to facilitate the transfer of information and knowledge through vocal or written communication. Ability to demonstrate emotional stability and the ability to relate to people.
• Ability to choose a communication behavior that is both appropriate and effective for a given situation.

Relationship Management:

• Ability to work cooperatively with diverse groups of people and the ability to work in a team setting and to maintain cooperative and productive working relationships.
• Ability to coordinate external resources or utilize body language and gesture when communication barriers exist.
• Adaptable to changing situations such as lack of time or resources.
• Ability to launch and deliver a project requiring collaboration between multiple entities.
• Ability to reconcile differences or to reach optimal results.

Critical Evaluation:

• Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems, identifying the best people for the job.

Leadership:

• Monitoring/assessing performance of yourself, other individuals, or organizations to make improvements or take corrective actions.
• Ability to plan, organize, and meet deadlines. Ability to perform multiple tasks simultaneously.

Technology/Tools:

• Ability to use various software systems, intermediate to advanced skills in Microsoft Office products

MINIMUM REQUIREMENTS:

Required

• Education: Bachelors degree in marketing, communications or related field
• Valid driver’s license and clean driver’s abstract
• Clearance/Certification: 1) TB clearance, 2) Criminal background check, 3) Pre-employment drug testing; 4) Child Protective Services/Adult Protective check.
• Skills: Print and digital graphic design; Strong writing skills; Intermediate knowledge of application programs such as Adobe Creative Suite, Microsoft Office, or other comparable programs
• Experience: Minimum 3 years of marketing or communications work experience

Preferred

• Skills: Photography, video production/editing
• Experience: 5 years of marketing or communications work experience in nonprofit sector

WORKING CONDITIONS/HOURS:

Monday through Friday, normal business hours 7:30 am – 4:00 pm. Hours and workdays, including weekends and holidays, may vary due to operational needs and contract requirements. Indoors, office setting (and telework available), outdoors; may travel to see employees, other program sites, meeting sites, etc., as required.

PHYSICAL REQUIREMENTS:

Frequently = F Occasionally = O Seldom = S Rarely = R

F

Standing

O

Lifting/Carrying below 25 lbs.

F

Walking

S

Lifting/Carrying 26 – 50 lbs.

F

Sitting

R

Lifting/Carrying above 50 lbs.

R

Climbing (ascending/descending ladders, stairs)

F

Seeing (able to see clearly 20 feet or more)

F

Balancing

S

Stooping, kneeling, crouching, and/or squatting

R

Night Vision (work at night with use of lighting)

F

Handling/Push/Pull (work with hands, arms, fingers)

F

Talking

O

Feeling (perceiving attributes i.e., size, shape, temperature, texture)

F

Hearing

R

Tasting

O

Travel

COMPANY RIGHTS:

The above information has been designated to indicate the general nature and level of work performed for this position. It is not to be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications of the employee assigned to this job. This job description does not constitute an employment contract. Reasonable accommodations will be made to enable qualified individuals with disabilities to perform the essential functions of the job without undue hardship to the company.

I, (print name) _______________________________________, hereby acknowledge that I have read and understand this explanation and job description.

Signature: __________________________________________ Date: __________________

Job Type: Full-time

Benefits:

• Life insurance
• 401(k)
• Employee discount
• Vision insurance
• Dental insurance
• Flexible spending account
• Employee assistance program
• Health insurance
• Paid time off

Schedule:

• 8 hour shift

COVID-19 considerations:
All employees and applicants (post-employment offer) must provide proof of being fully vaccinated or obtain an approved medical/religious waiver.

Work Location: One location