Junior Digital Analyst Jobs

Summary: As a Digital Analyst, you will be responsible for collecting, analyzing, and interpreting digital data to help businesses make informed decisions. You will work closely with senior digital analysts and marketing teams to generate insights on website traffic, customer behavior, and digital marketing campaigns.

Responsibilities:

• Implementing tagging and configuration that ensures data collection is accurate and adequate to your business needs,
• Working with the marketing and optimization team to ensure campaigns are supported with the right data,
• Monitoring the performance of the website and marketing campaigns,
• Working with web development team to ensure website code is suitable for tracking implementation,
• Working with business leadership to identify the right KPIs to track,
• Data accuracy maintenance,
• Creating reports for management and other team members to update on website performance and to highlight growth opportunities,
• Staying up-to-date with the latest news, innovations and trends in web analytics, user experience, advertising and technology.

Requirements:

• 3-5 years of relevant experience
• Business and marketing acumen,
• Good visual and verbal communication skills,
• Customer centric – familiar with user psychology,
• Quantitative and qualitative analytical skills,
• Excellent attention to detail, accuracy and organization,
• Ability to work well with different levels of stakeholders as well as both technical and creative people,
• In-depth knowledge of Google Analytics and Google Tag Manager required.
• Bachelors or masters degree in business, marketing, statistics, computer science or similar.