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Company

McClatchy

Address United States
Employment type INTERN
Salary
Category Newspaper Publishing
Expires 2023-05-20
Posted at 1 year ago
Job Description
Description
OVERVIEW OF ASSIGNMENT:
This Includes
Collaboration on McClatchy’s News Experimentation projects across research and marketing. A creative mind to consider platform-agnostic news and information consumption.
  • Product launches - Work with our engineering team to understand what goes into creating a product roadmap and working toward a launch timeline, including analytics, marketing, content, and planning.
  • Channel exploration - Exploring marketing themes and creating new marketing campaigns across platforms like Instagram, Snapchat, TikTok, and text. This can include partnerships with influencers, promotions, and video templates.
  • Qualitative and quantitative research - Understanding how news research works, and participating in note-taking and sorting for user interviews.
  • Cross-platform marketing implementation - Help create our marketing timeline and measure successes or pivot points.
  • Project management - Learning planning, writing product requirement documents, and business requirement documents for new projects.
Skills Desired
  • Must consume news and information, preferably on platforms and apps rather than newsprint.
  • A great desire to learn
  • Creative skills and an interest in thinking outside of the box
McClatchy is committed to providing equal employment opportunity (EEO) for all applicants and employees. McClatchy considers all candidates without regard to basis of race, color, religion, sex, national origin, age, marital status, sexual orientation, ancestry, medical condition, family care status, pregnancy or physical disability (except where physical fitness is a valid occupational qualification), or any other basis protected by state and federal laws.