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Director, Strategic Communications Jobs
Company | On-Ramps |
Address | New York, NY, United States |
Employment type | FULL_TIME |
Salary | |
Category | Non-profit Organization Management |
Expires | 2023-08-26 |
Posted at | 9 months ago |
About The Organization
- Set and manage team goals, aligned with strategic planning, stakeholder input, and industry research
- In partnership with the SVP, Marketing, support teams across the organization in stewarding the DonorsChoose brand, and responding to communications questions and challenges as they arise
- Provide strategic oversight for the events function, ensuring that all events are designed to advance media relations, brand partnerships, and communications goals
- Work closely with the Design Director, responsible for all graphic design including, but not limited to visual brand strategy, digital graphics, video, external resources, event production, landing page, and email communications
- Support the team in the development of compelling content for all digital marketing channels and the DonorsChoose blog
- Oversee the development of marketing collateral (e.g.proposals, case studies, and B2B marketing content) that builds upon DonorsChoose brand and equity voice Identify and vet speaking opportunities; write and manage speeches for senior leaders, including the CEO
- Conceptualize and implement the DonorsChoose approach to brand voice, external messaging and media relations, identifying communications opportunities to amplify its brand and work
- Create and enhance the direction and tone of DonorsChoose communications and digital content
- Lead the media relations function, setting strategy, advising on crisis communications (internal and external) and special brand projects
- Set Communications Strategy
- Lead the process to identify, select and manage outside communications consultants
- Develop a robust storytelling function with a focus on increasing loyalty, driving the growth of new supporters, and communicating equity goals
- Leverage storytelling to raise awareness of the issue of educational equity and to increase understanding of our teachers, students, and their stories
- Serve as a content expert on the strategic communications function; training and mentoring team members to develop their own skills
- Address brand opportunities and risks; provide counsel to senior leaders with an awareness of the brand-related implications of strategic decisions
- Manage Content Development
- Set a vision for the Strategic Communications team to provide messaging development, media relations, marketing content creation, speechwriting, and broad support across the organization
- Recruit, manage and mentor a high performing team of professionals; provide ongoing professional development to team members
- Promote a team-oriented culture of continuous learning and inclusiveness; build a cohesive, motivated team by fostering individual growth and collaboration
- Lead a Team
- Define and track key performance indicators that measure engagement, brand awareness, and perception
- Talent for thinking about how to fit communications and relevant stories into the bigger educational landscape
- Demonstrated experience in leading and managing a comprehensive strategic communications function with experience leveraging the communications function to promote an organization's mission and goals with the widest set of stakeholders possible
- Creativity, in how to tell incredible stories that hook media and move people
- Team management experience
- Experience managing relationships with members of the media, acting as a spokesperson, and coaching executives on media engagement; comfort leading bold and creative media pitches
- Exceptional relationship and trust-building ability, both internally and externally. Ideally, will be passionate about building external relationships and advocating for a cause
- A demonstrated commitment to advancing racial equity and centering the perspectives of those most impacted in decision-making, including experience working directly with people from diverse racial, ethnic, and socioeconomic backgrounds
- Excellent written and verbal communication skills, with the ability to tailor the complex messages for different audiences in a manner that they can understand and relate to
- A commitment to increasing understanding of our teachers, students, and their stories and to leveraging storytelling to raise awareness of the issue of educational equity
- Strategic, cross-functional thinking with a strong bias for action and implementation
- The hiring salary range for this role is $106,000 - $122,000 and will be commensurate with experience
- We have a hiring salary range of $118,000 - $136,000 for specific higher cost of labor locations, which include New York City, San Francisco, Los Angeles, Seattle, Boston, and Washington, D.C.
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