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Director Of Marketing Jobs

Company

GameChange Solar
Address ,
Employment type FULL_TIME
Salary $160,000 a year
Expires 2023-10-04
Posted at 9 months ago
Job Description
GameChange Solar is one of the fastest growing, most dynamic companies in the rapidly growing utility scale solar industry. We have top quality solar racking and tracker products that generate the most amount of energy, are the fastest to install, and the most cost effective. The company is approaching $1 bn in revenue, profitable and growing over 50% annually. The Director of Marketing will oversee, coordinate, and participate in the development of marketing strategies and products for the organization.
Responsibilities:
  • Oversee the operation of a company’s website or email marketing program and provide analytics review
  • Develop and implement marketing plans, including promotional calendars and programs, new product introductions and other marketing projects
  • Evaluate geographic and product markets for new business development efforts and support development of locally tailored material
  • Develop technical product marketing materials and guide development of white papers and technical documents from Engineering teams
  • Develop sales forecasting and product branding plans
  • Participate in the development of branding and corporate identity initiatives
  • Partner with Financial Planning for Strategic Planning Processes
  • Negotiate with media partners to guarantee advantageous contracts
  • Offer expert advice to develop innovative advertising, public relations, social media and events
  • Develop and manage marketing budget
  • Oversee Communications and Financial and Trade Press in Partnership with Chief Commercial Officer and Chief Financial Officer
  • Provide analytics to measure the effectiveness of the website and all marketing programs
  • Conduct customer, brand and product research initiatives
  • Supervise marketing, including hiring, training, workloads, schedules and deadlines
  • Partner with Business Development Team to establish and grow a target market share
  • OtWork with new business development team and sales teams on brand initiatives
  • Plan, design and execute SolarConnectionsTM, trade shows, and other events such as webinars, sponsorship events, etc.
  • Effectively communicate with all levels of an organization both internally and externally in both written and oral form
  • Ensure that all marketing work is professionally and efficiently performed
Required Experience & Skills:
  • Ability to manager outside vendors
  • Experience with website design and coding
  • Ability to manage multiple projects simultaneously
  • Effective communication skills and adaptable communication style for interacting with team members, upper management and clients
  • Solid knowledge of marketing-related business practices, including advertising, market research, technology and budgeting
  • Demonstrated history of planning successful product launches and events
  • Time management and organization skills in order to plan and execute both large and small marketing projects and initiatives in a timely manner and within prescribed deadlines
  • Proficient with Adobe Creative Suite- Illustrator, Photoshop, InDesign
  • Bachelor's Degree in Marketing or related course of study
  • Minimum of 5 years relevant work experience in an in-house marketing function
  • Analytical and problem-solving skills; ability to provide analytics on the effectiveness of the website and all marketing programs

Salary: $160k + 25% bonus target
Business Office professional attire when in office setting
Job Type: Full-time
Benefits:
  • 401(k) Matching
  • Dental insurance
  • Health insurance
  • Life Insurance
  • Vision insurance
  • Paid time off