Crm Workflow Associate (Remote)

Company Description
At Marketplace, our mission is to help readers turn their aspirations into reality. We arm people with trusted advice and guidance, so they can make informed decisions they feel confident in and get back to doing the things they care about most.We are an experienced team of industry experts dedicated to helping readers make smart decisions and choose the right products with ease.
Marketplace boasts decades of experience across dozens of geographies and teams, including Content, SEO, Business Intelligence, Finance, HR, Marketing, Production, Technology and Sales. The team brings rich industry knowledge to Marketplace’s global coverage of consumer credit, debt, health, home improvement, banking, investing, credit cards, small business, education, insurance, loans, real estate and travel.

Forbes Advisor is hiring! We are looking for a CRM workflow associate to join our growing Operations team.
Responsibilities:

• Work with data engineering to ensure audience delivery and ingestion into journeys
• Email deliverability and Spam oversight
• Report directly into Sr Dir of CRM and work cross-functionally across multiple verticals
• Own email design (with design team), CRO and A/B testing
• Collaborate with Business Unit GMs to build CRM user journeys that provide enhance the audience experience
• Build user Journey, data driven logic and Catalog building in Iterable

About You:

• 2-5 years of email design keeping up with industry trends
• Comfortable working collaboratively with teammates across multiple geographies and time zones
• Expertise in CRM best practices, experimentation infrastructure, conversion rate optimization, and AB testing
• Experience developing a small team from the ground up
• High level of attention to detail
• Experience managing the end-to-end experimentation process, including hypothesis setting, test design, KPI selection and goals, test execution, results measuring, and recommendations.
• Good understanding of data driven workflows and using data to drive conversion.
• Strong ability to coordinate with different stakeholders to produce an optimization strategy
• Ability to gather content from multiple editorial teams and internal resources
• Experience building UTM tracking and reporting
• Excellent problem-solving and analytical skills
• Ability to prioritize across different projects to focus on highest-impact work
• 2-5 year’s experience building user journeys in Iterable or similar CRM platform.

Nice to haves:

• Iterable and HTML email design experience; The ideal candidate will have a passion for building data driven content delivery in a true multichannel environment. They will have 2-5 year’s experience in CRM and knowledge of list segmentation, audience building and using catalogs and snippets to provide the audience with the content they desire, empowering them to make choices that matter.

Benefits:

• Fully remote team
• Health, dental and vision insurance
• Competitive compensation package
• Third Friday of the month closed
• 401K – company match
• Unlimited time off

Qualifications
Additional Information
Forbes Marketplace provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.