Creator Marketing Account Manager

Do you catch yourself saying “I saw this TikTok the other day…” more often than you’d comfortably admit? Are you the friend that plans the itinerary whenever there’s a trip? Our team of influencer marketing experts is growing, and we’re looking for people who not only understand the social media landscape but live and breathe on the cutting edge of it.

At Open Influence, we have the privilege of working with some of the world’s top brands, such as Amazon, Disney, Coca-Cola, T-Mobile, Netflix, L’Oreal. Our recipe for success brings data, innovation, and creativity to every brand strategy and creator collaboration. From kickoff to merchandising performance, the campaigns are powered by our best-in-class account management team. That’s where you come in…

We won’t bury the lead: success in this role requires a creative “free-range” mindset, paired with immaculate project management skills and attention to the finer details. We combine our passion for culture with an infectious commitment to driving meaningful results for our clients. Sure, every agency will have a ‘work hard, play harder’ environment. Our approach is: work smarter, play better.

A job description won’t do Open Influence’s company culture justice, but we’ll give you a snapshot in a few bullets.

• We recognize and celebrate each other’s wins, and pick each other up when we stumble (which, spoiler alert: we all do).
• Plus, a bunch of other perks like a professional development stipend, Summer (+ ‘No Meeting’) Fridays, phone bill reimbursement, full benefits, and more.
• We understand that culture starts at the top. Our management team has an ‘‘open door’ policy at all times, and actively creates safe, inclusive spaces to connect, share, and strategize.
• We aren’t afraid to look in the mirror. We continually learn, grow, and improve what we do and how we do it.

The Role:

At Open Influence, our mission is to help brands create alongside extraordinary human beings. As an Account Manager, your mission is to facilitate the meaningful partnership between these brands and creators.

You’ll be responsible for delivering superior client service for various Open Influence clients. You’ll use your deep understanding of influencer marketing strategy to lead the execution of influencer campaigns, from kickoff to reporting. You will act as a liaison between internal departments, brands, and influencers to ensure campaign strategy is successfully executed, manage talent fulfillment of campaign deliverables, and analyze campaign KPIs to optimize based on key learnings.

Office:

This role will require a commute to an NYC Union Square location office twice a week.

Role & Responsibilities:

• Responsible for managing and executing post-sale influencer campaigns for revenue of $1M-3M per year
• Identify trends and develop performance insights, resulting in meaningful recommendations and strategies.
• Actively counseling clients by providing strategic market feedback and participating in product development with the Open Influence team
• Manage high volume and fast-paced email communications with influencers, from the initial sourcing and negotiations, guiding the creative development of content, and ensuring roll out aligns with the campaign goals and KPIs
• Serve as the day-to-day point of contact for key clients, while mentoring, educating, and developing strategies to meet brand business objectives
• Support with pre-sale planning, working closely with cross-functional teams (sales and creative) to ensure strategy aligns with client goals
• Address daily client needs and requests related to the campaign, or other ancillary asks, in a timely strategy-oriented manner

Requirements:

• Ability to handle a high volume of email communications on a daily basis
• Exceptional communication and organizational skills
• Must be extremely detail-oriented with the ability to handle multiple projects, prioritize work assignments, meet deadlines, and work independently in a fast-paced environment
• Experience in building and optimizing digital and social media plans, particularly focused on influencer marketing
• Minimum 3-4 years relevant client-facing, agency experience
• A deep understanding of social media platforms, especially Instagram, YouTube, and TikTok