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Communications Specialist Korn Ferry Tour

Company

PGA Tour

Address , Ponte Vedra Beach, Fl
Employment type FULL_TIME
Salary
Expires 2023-06-24
Posted at 1 year ago
Job Description
The Best Players Need the Best People.
This position is responsible for the creative development and implementation of PR plans for the Korn Ferry Tour, Korn Ferry Tour members and tournaments, under direction of the Senior Director of Communications. This role will also support communications efforts across PGA TOUR Pathways, including the Korn Ferry Tour, the international tours, PGA TOUR University and PGA TOUR Q-School.
QUALIFICATIONS
  • Solid organizational skills and attention to detail
  • Proficient skills in writing, editing, content creation, idea pitching and public speaking
  • Bachelor’s degree in communications, journalism
  • 4 years full-time experience in communications or public relations required
  • A professional image, willingness to travel, and ability to work as a team is essential
  • Demonstrated capacity to communicate effectively within and across diverse groups
  • Proficient with MS Office Software applications
  • Experience in social media applications
  • Prior exposure to golf tournament or sports event communications preferred
RESPONSIBILITIES/DUTIES
  • Manage the year-round promotion of the Korn Ferry Tour to elevate the brands of Tour members while increasing year-round media engagement and coverage for co-sanctioned events on local and national platforms.
  • Support department's corporate communications function and special assignments.
  • Support the Tournament Business Sponsor Relations department in their efforts to provide recap reports to each tournament by providing various materials used for reporting media value.
  • Manage the maintenance of all Korn Ferry Tour digital media guide applications.
  • Compile and submit news articles mentioning the Korn Ferry Tour for inclusion in the PGA TOUR’s organization-wide daily clipping distribution.
  • Assist in the promotion of Korn Ferry Tour IMPACT efforts by uncovering impactful storylines in communities through local charities and implement through written word and video production with social channels.
  • Assist with press conference needs, as well as tournament teams and Tournament Business Sponsor Relations leads with media day guidance and materials.
  • Development of relationships with Korn Ferry Tour staff, players, agents and media to establish a trusted working environment from which to collaborate and promote Tour initiatives.
  • Assist PGA TOUR communications team with media official needs at 1-2 events annually as needed, working closely with local and national media to promote TOUR players during tournament week.
  • Oversight of media center at Korn Ferry Tour events, including pre-tournament credentialing, player and course access for media members, informational document distribution, press conferences and interview requests.
  • Manage the local, national and international promotion of Korn Ferry Tour members and individual storylines in traditional and digital applications, including the production of weekly Update document.
  • In support of the PGA TOUR’s Storytelling efforts, collaborate with assigned TOUR players via Catalyst program to create and consistently update dossiers that will enhance television coverage, build content for PGA TOUR platforms and better identify media opportunities in the overall effort to build players as stars.
  • Develop and manage communications counsel with pre-determined events annually to ensure tournament and title PR needs are exceeded and elevated on an annual basis.
  • Produce daily notes document after tournament rounds to ensure coverage on PGA TOUR-owned platforms as well as local and national distribution.
  • Oversee fulfillment of informational statistics and interview requests from media, tournaments and broadcast partners.
  • Support internal communications efforts including the Daily Clippings.
  • Special Projects or other duties as assigned.
  • Support the PGA TOUR Pathways communications and content efforts in a variety of capacities.
  • Collaborate with the Korn Ferry Tour digital team with content creation and implementation across .com and social platforms, including photography and video needs, as well as onsite interviews.