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Brand Designer Jobs
Company | Higher Love Cannabis Co. |
Address | Marquette, MI, United States |
Employment type | FULL_TIME |
Salary | |
Expires | 2023-09-09 |
Posted at | 9 months ago |
Pay
$60,000 - $75,000 a year
Job Type
Full-time
Brand Designer
Overview
We are looking for an enthusiastic and experienced Brand Designer to take a hands-on approach in guiding and developing impactful visual content. The successful candidate will be responsible for overseeing and producing high-quality creative that engages our audience, builds brand fame, and generally supports company marketing objectives. The primary duties for this role will entail close collaboration with members of the Marketing Team and may at times require guidance of various third-party creatives. The ideal candidate will be an excellent communicator, with a well-rounded portfolio, exceptional presentation skills, and a generally positive outlook.
While the ideal candidate will be based near the Marquette, MI area, candidates based elsewhere in
Michigan who meet the below requirements are encouraged to apply.
Responsibilities
- Serve as a liaison for print and packaging vendors
- Proactively communicate and collaborate with marketing team to set expectations and manage project timelines
- Collaborate with marketing team to assess project needs and craft compelling, on-brand design and illustration
- Collaborate with marketing team to develop visuals in support of overall marketing strategy, initiatives, and campaigns
- Conceptualize and iterate visuals for marketing campaigns and initiatives
- Stay up-to-date with industry trends and competitors
- Be an advocate for consistent and cohesive design for all brand touchpoints
- Balance short-turn, day-to-day design needs with longer-term strategic marketing needs
- Collaborate with VP of Marketing and Director of Marketing to strategically grow and develop the brand’s visual identity
- Design, produce, and update marketing collateral for use in a wide variety of applications: print, digital, OOH, packaging, apparel, merchandise, and more
- Collaborate with and provide direction for freelance designers on an as-needed basis
- Serve as de facto art director for photo and video content
- Ensure adherence to all state regulatory requirements
- Ensure all marketing communications and collateral remain consistent and align with strategic goals and brand guidelines
Requirements
- Familiarity with cannabis industry (Preferred, not required)
- Expert knowledge of Adobe Illustrator, Photoshop, and Indesign
- Knowledge of traditional, print, and digital marketing mediums
- Flexibility and ability to maintain composure in a dynamic industry
- Must be 21+
- Proven work experience as a Brand Designer, Creative Director, or similar role (Required)
- Excellent organizational skills with attention to detail
- Experience with packaging design
- Understanding of production standards for print, digital, and packaging
- Strong verbal and written communication skills
- Effective time-management and prioritization skills
- Proven work experience for CPG and/or retail brands (Preferred, not required)
- Ability to accept constructive feedback
- Computer literate with proficiency in MS Word, Excel, PowerPoint, Outlook, and the ability to learn new computer systems
Benefits:
- Life insurance
- 401(k)
- Paid time off
- Health insurance
- Dental insurance
- Health savings account
- Employee discount
- Vision insurance
Experience:
- Brand Design: 1 year (Preferred)
Work Location: Hybrid remote in Marquette, MI 49855
If you require alternative methods of application or screening, you must approach the employer directly to request this as Indeed is not responsible for the employer's application process.
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