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B2B Digital Content Manager

Company

The Imaginarium

Address Boston, MA, United States
Employment type FULL_TIME
Salary
Expires 2023-07-31
Posted at 10 months ago
Job Description

The Imaginarium is a marketing agency that helps B2B companies develop and operate an account-based marketing growth engine. We are located in Boston and looking for a Content Manager to create and manage content creation for our clients. You must be a great writer and love working with a high energy, collaborative team!


You will work closely with the account, design, and media leads to create highly engaging and personalized content for a variety of channels, including email, social (predominantly LinkedIn), ads, and sales enablement (marketing and sales materials). The ideal candidate is creative, optimistic, hard-working and can work independently.


This is a very new agency with a small and growing team. You must have an entrepreneurial spirit, creative agility, and be driven to do great work. Ideally willing to work at least 3-days a week in the office in Boston, MA.


Responsibilities

  • Meet deadlines and attend and participate in meetings as required
  • Develop an account-based marketing (ABM) communications plan including strategy, channels, and content
  • Work with producers, designers, marketing partners, merchants, cross-brand colleagues, and others to determine creative execution
  • Ensure that copy has stylistic sign-off and appropriate approvals before releasing
  • Create, proofread, and self-edit copy that clearly communicates marketing messages
  • Write, self-edit, and proof copy for a wide-variety of marketing materials, including site marketing copy, social media, email messages, promotions, and other projects as needed
  • Collaborate with designers to ensure that copy communicates effectively within a layout


Qualifications/Skills

  • Ability to adapt writing to the our clients’ voice and adhering closely to evolving brand guidelines
  • Sharp attention to detail with high-level organizational skills and ability to deal with multiple teams/projects simultaneously
  • At least three years of professional writing or content creation experience, preferably in a digital or agency environment
  • Strong and flexible writing, editing, and proofreading skills
  • Ability to interact productively during brainstorming and kick-off meetings, work independently, and communicate information among team members
  • Ability to ideate on marketing direction and creatively craft a best-in-class customer-facing experience while addressing all objectives


Company benefits/perks

  • Health Insurance
  • Join a small and passionate team led by a seasoned entrepreneur as we grow together!
  • PTO/Holidays
  • Policies - Parental leave, etc.