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Associate, Social Media Jobs
Company | Morgan Stanley |
Address | New York, NY, United States |
Employment type | FULL_TIME |
Salary | |
Category | Financial Services,Investment Banking,Investment Management |
Expires | 2023-07-06 |
Posted at | 11 months ago |
Morgan Stanley is a leading global financial services firm providing a wide range of investment banking, securities, investment management and wealth management services. The Firm's employees serve clients worldwide including corporations, governments, and individuals from more than 1,200 offices in 43 countries.
- Help evolve our influencer program across Instagram and TikTok to ensure we're effectively engaging new audiences through creators while mitigating risk to the brand. Identify new influencers to help establish a roster of micro and macro partners.
- Contribute to the expansion of our employee advocacy platform by working closely with key stakeholders to craft content that is in their voice.
- Test and learn! Explore new social media platforms, franchises and assets (e.g., IG Live, animated explainers etc.).
- In partnership with peers, liaise with vendors and platforms to optimize results and identify opportunities for new platforms and tools.
- Maintain a robust social calendar that clearly defines content, cadence and channel.
- Maintain close relationships with key internal and external stakeholders.
- Develop unique social-first ideas and content that includes visuals and videos.
- Work with broader content, marketing and communications teams to amplify brand stories in a compelling way.
- Craft social posts for all brand channels, including Instagram, Facebook, Twitter and LinkedIn, that express the firm's unique voice and engage existing and new audiences.
- Manage relationships across legal and compliance to coordinate the approval process for each post.
- Stay abreast of cultural and market trends that can inform platform or content strategy in real time and longer term.
- Collaborate closely with VP, Social Media and brand team to evolve our social media templates and create one consistent identity for content that is unmistakably Morgan Stanley. In tandem, evolve the manner in which we're speaking to audiences on social so that it's more conversational and accessible and look to create more content that is social first.
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