Assistant Performance Media Manager Jobs

Provide feedback and coaching to Digital Marketing, Brand media, Affiliate and Paid Social teams, including communication, follow-up, and general performance management

Manage performance media strategy with a customer-centric lens, balancing organic and paid media effectiveness and driving channel activation and optimization

Manage the performance budget, including planning, forecasting, and optimization, across paid channels, agency investments, and non-working Marketing Technology

Identify gaps, build capabilities, and design processes to support strategy and goals

10+ years of experience leading a customer-centric, digital marketing and E-commerce focused retail organization

Experience across the total media lifecycle including strategy, testing, analytic measurement, distribution and optimization

Strong attention to detail and time management skills

Agency experience developing and presenting Digital Strategy to clients or senior management is highly desirable

Leverage document management and collaboration tools as well as other media and marketing platforms

Facilitate meetings, Asana projects, and other project management as needed with team

Experience working in and office and remote environment

Manage and execute campaigns across multiple search, social, and display channels including Facebook, Instagram, Google, Bing, Yahoo, Snapchat, & TikTok

Organize and manage campaigns to ensure campaigns are strategically aligned with business goals and client KPIs.

3-4 years of D2C or agency experience.

Experience working directly in self service API platform DV360 (other experience will be considered, but ideally experience in DV360).

Experience drawing insights from Google Analytics.

Strong attention to detail and a proven ability to manage multiple work streams at once.

Strong interpersonal, written communication, and organizational skills.

Research and evaluate emerging performance media trends, tracking best practices and related audience data management processes.

Skillfully optimize toward performance based on primary KPI(s) to meet or exceed client and performance media campaign goals.

Experience utilizing first-party audience data, in-platform, preferred.

Experience overseeing restricted advertising category campaign (ex. financial), preferred.

Experience determining strategic approach, setting-up campaigns, handling optimizations and implementation.

Skilled in optimizing toward CPA.

Strong analytical skills and experience with data analysis tools, such as Excel, Adobe Analytics, Google Analytics.

Manage paid media creative and copy delivery

3-5 years of experience in digital marketing, with a focus on paid media.

Knowledge of paid media platforms, such as Google Ads, Facebook Ads, Affiliate Networks

Excellent written and verbal communication skills, with the ability to present complex data in a clear and concise manner.

Experience with A/B testing and conversion rate optimization.