Vice President, Marketing Jobs

As our Vice President Marketing, you will lead the function and team reporting to the CEO. You are a growth marketer responsible for messaging, digital marketing and demand creation strategies. You’re resourceful and scrappy. You have experience building new SaaS categories and you have direct experience marketing sales tech software solutions. You have a proven track record accelerating pipeline growth with repeatable marketing plays. You will define and execute SalesHood’s demand creation marketing playbook. You’re passionate about boosting sales productivity with sales enablement.

Responsibilities

• Work closely with the CEO to build and maintain a highly differentiated brand identity and messaging that resonates with our ICP and target audience.

• Develop and execute marketing and demand generation strategies to dramatically increase pipeline for customer acquisition, retention, and revenue growth.

• Develop and execute effective digital marketing campaigns, including website, email marketing, social media, paid advertising, and content marketing for top, middle and bottom of the funnel.

• Oversee a best-in-class social, digital, SEO web and website presence that drives awareness, engagement, purchase and referrals.

• Develop a strategy to work with sales to execute and run campaigns helping to create demand and contribute to sales quota attainment.

• Work with product management to plan, create, and launch creative campaigns and compelling stories around SalesHood’s technology announcements and platform releases.

• Establish KPIs for all marketing programs and track performance to ensure marketing strategies and campaigns are successful and deliver expected business outcomes.

• Manage the marketing budget and allocate resources effectively to maximize ROI.

Qualifications

• You are a reputable marketing leader and an effective public speaker
• 5+ years of marketing leadership experience
• Ability to tie marketing investment & performance to sales pipeline results
• You have experience working cross-functionally to ensure marketing programs are in line with company objectives
• You are creative and innovative
• Strong leadership and communication skills
• Bachelor’s or Master degree in marketing or related discipline; MBA preferred
• You are customer-centric and can identify and meet customer needs
• 10+ years of marketing experience, preferably in related industry
• Experience with Salesforce, Hubspot and Wordpress
• Experience in building brand awareness and recognition
• You are entrepreneurial and work well in a rapidly changing environment
• Proven leadership experience carrying out marketing efforts, including planning, prioritizing, and implementing strategy