Social Media Marketing Manager

About Us 🍉

Picnic is creating the future of online communities. We are a venture backed startup with several million downloads.

The Role 📢

We’re looking for the next “Duolingo Owl” to head our socials and share our brand personality. The goal of the position is to increase brand awareness and secure our brand personality through the effective use of social media platforms. The most important things we look for are excitement about the product, creativity, great organizational skills, and knowledge of gen z trends. We want someone not afraid to take risks, to be unhinged, and to be fun.

This is a unique opportunity to be on the ground floor of one of the fastest growing social networks. We want people who can work well in a fast paced and creative environment where you have a lot of autonomy over your team and can take initiative and execute your ideas. This position is an in-person position in San Francisco.

Responsibilities 💡

• KPI: Setting and meeting KPIs for campaigns and platform growth
• Brand Personality: Ensure brand consistency in copy through tone, voice and terminology
• Trend spotter: Stays ahead of pop culture, gen z, and social trends
• Team Player: Work closely with our leadership team and the product team to identify community needs
• Analysis: Analyzes data to determine which initiatives work best and capitalize on this information to continue scaling
• Creativity: Crafts engaging and entertaining, frequent, daily content
• Organized: Creates a schedule of content across several social media platforms
• Communicator: Writes and shares great content within our brand personality.

Qualifications 👥

• Must be able to work in person in San Francisco
• Understanding of social media and trends
• Fast learner
• 18 years old or older
• Very, very organized