Social Media Manager Jobs

Daily Tasks:

● Post daily to our active social media accounts

○ Build out calendars and strategies in advance, working with the Marketing Director for final sign off and implementation.

○ Work with our on-staff designer, photographer, and/or videographer to bring your concepts to life within our brand standards.

● Public and private responses to all comments, DMs etc.

○ As traffic increases, this responsibility will be handed off to our customer service team, but for now will be handled by this position to establish best practices, tone, and voice.

● Write all copy. Captions, headlines, etc.

○ Harnessing our established brand voice, connecting to our vision, and talking directly to our target audience.

● Monitor and stay up-to-date with emerging trends in social media, culture, and best practices to apply to content creation

● Scout for influencers to collaborate with and present them to the Marketing Director ● Manage influencer communications and contracts

● Consistent analytical reporting to the Marketing Director

○ Establish reasonable goals and metrics to grow our following, and build active engagement.

○ Help to determine next steps based upon findings

● Staying active in posting and commenting on other profiles relating to our brand. First to post on valuable accounts & past influencer relationships.

Requirements:

● 3+ years experience in social media or relevant marketing role

● Ability to capture the tone and voice of the brand. ○ (Sense of humor, punny, wholesome, relatable to women)

● Start-up business mindset. ○ Willing to hustle, wear many hats, and test multiple strategies to hone in on best practices.

● Understanding of social media algorithms, hashtags, SEO, and web traffic metrics

● Proficient in best practices for feed & stories on Meta platforms.

● Knowledge of online content strategy and creation

● Excellent writing, editing and proofreading skills with an eye for detail and accuracy

● Ability to adapt and multitask in a fast-paced environment.

● Proficient in social media management tools (e.g., Later, Hootsuite, etc.)

● Has a love for learning, and staying current on all things within the job parameters

Bonus Qualities:

● Proven success with a start-up brand/ new social accounts

● Good eye for photography, layout and design.

● Experience with TikTok

● Experience with Pinterest

● Experience with running an Influencer outreach program

● Ability to create content on the fly without a designer, photographer, or videographer

● Strong interest and eye for home design and/or photography especially as it relates to online media & communities and social platforms