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Social Media Coordinator Jobs
Company | SPARK |
Address | Florida, United States |
Employment type | FULL_TIME |
Salary | |
Expires | 2024-01-06 |
Posted at | 9 months ago |
SPARK is looking for a Social Media Coordinator addicted to social media to support and execute social media strategies that meet and exceed client expectations. Your primary objective is to support the social team’s effort through community moderation, social data analysis, and proactive research. The social media coordinator will bring a constant curiosity and self-starter mentality to play a pivotal role at SPARK.
The Role:
Community Management:
- Responsible for utilizing project management systems to facilitate project kick-offs, revisions, phases, billing and communications
- Monitor, track and report on feedback and online comments to social media team
- Identify key topics/trends our fans/followers are discussing
- Keep projects moving forward, align deliverables against contracts and flag potential issues.
- Maintain brand's presence on social media through conversation with current and potential followers
- Identify real-time content opportunities for our brands
- Respond to customers in a timely manner on all of the brand's posts
Social Listening:
- Monitor client brands across all major social networks and actively listen to social sentiment and conversations.
- Identify and flag opportunities to respond to social inquiries swiftly.
- Identify communities of interests, influencers and advocates across social platforms to grow client social brands and presence.
Posting/Scheduling:
- Facilitate client content feedback and approval utilizing approved communication channels.
- Proof all content created by social team and ensure brand team review/sign-off.
- Support social media managers in the scheduling of client posts using management software.
Research & Reporting Support:
- Support in the development and formatting of client reporting documents.
- Complete research tasks and assignments from social team staff in pursuit of client and agency opportunities.
- Evaluate and track performance of proactive and reactive engagement.
- Pull reports from analytics tools and package for review by social media manager and social team.
Experience & Qualities
- Strong project management skills and attention to detail
- Ability to manage and analyze large data sets in Excel, pivot table experience a plus
- Experience with 3rd party analytics and syndication research platforms (Google Analytics, TapInfluence, etc.) preferred
- Bachelor’s degree and 1-2 years in the social media space or equivalent combination of training or experience
- Familiar with key social media platforms including Facebook, Instagram, Twitter, YouTube, LinkedIn, Pinterest, TikTok and Snapchat
- Familiar with social media tools including but not limited to social listening (Listen First, etc.), engagement (HootSuite, etc.), social analytics (Sysmos, Brandwatch, etc.) and data asset management systems (Adobe Livefyre, etc.)
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