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Senior Strategist Jobs
Company | VaynerX |
Address | Los Angeles, CA, United States |
Employment type | FULL_TIME |
Salary | |
Category | Advertising Services |
Expires | 2023-09-04 |
Posted at | 9 months ago |
About Vaynermedia
- Well versed with the ability to leverage VaynerMedia tools, research and platforms to:
- Collaborate with Analytics and Media to ensure a robust plan to measure the performance (in real/near-real time), increasing the probability of success through on-going optimization.
- Develop distinct and differentiated audience segmentations that are connected to strategic decisions and creative ways-in.
- Conduct audience, category and brand analysis; leveraging our data, licensed data and/or clients’ 1st Party data.
- Ability to manage your workload, understanding how to prioritize and communicate when support is needed.
- Conduct social listening and content audits.
- Design and deploy quantitative surveys and analyze data for actionable insights and intelligence.
- Input to the strategic development of client presentations and other important communication in a clear manner
- Identify the most valuable audiences for our clients, balancing longer-term brand building objectives and real/near-real time results to be achieved.
- Be actively involved in the briefing of creative teams for ideation and steer / facilitate brainstorms and workshops.
- Design research recommendations through the use of insights resources and proprietary tools
- Develop weekly learning agendas in partnership with Strategy leads, and execute all relevant research and data analysis.
- Brings the consumer’s world to life for creative teams and clients using qualitative and cultural mining and insightful synthesis of quantitative research to inform a strategic approach.
- Articulate effective strategic rationale and logic flow that will help form a compelling story
- Understanding of multiple channels for communications and connections, and their role in brand and content marketing.
- Strategic thinking ability with balanced analytical and creative approach to integrated marketing planning.
- Self-motivated and demonstrates initiative in identifying opportunities, discerning a clear path forward and acting upon them swiftly.
- 3-5 years experience with strategically building brands, within the advertising industry
- Familiarity with, and ability to capably review qualitative and quantitative research plus behavioral data to draw and interpret insights.
- Ability to collaborate with the people of an organization, fostering strong cross-functional teamwork and positive results.
- Experience using secondary research tools such as Crimson Hexagon, MRI, and Mintel, and is able to select and mine appropriate resources efficiently and effectively to answer insights requests.
- Medical, Dental, and vision coverage
- Caregiver (Parental) Leave
- Base Salary $70,000- $95,000
- Health and Wellness benefits
- Employer-sponsored 401k with match
- Exact compensation may vary based on skills, experience, and location.
- Unlimited PTO
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