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Senior Manager Of Community

Company

Napster

Address Nashville, TN, United States
Employment type FULL_TIME
Salary
Category Technology, Information and Internet
Expires 2023-06-04
Posted at 1 year ago
Job Description
Napster, the most iconic brand in music and the longest running independent music streaming service, is looking for a passionate social media expert and content creator to establish and grow our presence across all social media platforms. Napster kicked off the digital era more than 20 years ago and helped more than 100M fans have their first digital music experience. The company was taken private last year by a group of top investors and is now creating the next generation music platform that connects artists and fans leveraging new disruptive technology like AI, Web3, and the blockchain.
Description
Are you passionate about music and making a difference in the way artists and fans connect? If so, you might be the perfect candidate to help realize our vision for the future of Napster.
We are looking for a creative, results driven social media pro to manage our social media, email marketing, and other community development initiatives.
Requirements
  • Develop brand guidelines for social media content
  • Follow all social media trends
  • Communicate effectively to all stakeholders including senior management and content developers
  • Use social media marketing tools such as Buffer and Hootsuite
  • Engage with customers and followers
  • Develop and launch marketing plans for major product releases and artists campaigns.
  • Develop social media campaigns tailored to each social media channel that supports the company’s larger marketing and brand initiatives.
  • Establish strong relationships with social media influencers to launch partner programs that drive awareness and acquisition.
  • Utilize data to measure the performance of all content and social media advertising expressed through retention and acquisition.
  • Monitor SEO and web traffic metrics
  • Collaborate with the editorial team to create and launch targeted seasonal and artist based release campaigns.
  • Define KPIs and KRAs for social media campaigns
Skills, Experience, And Job Rsponsibilities
  • Strong understanding of media, technology and consumer services
  • Skilled at crafting content that tells a story in Napster's voice and connects with the intended audience
  • Strong strategic presentation, communication, and interpersonal skills.
  • Knowledge of industry leading CRM tools.
  • Organized and able to multitask
  • 5+ years of communications and/or marketing experience (preferably in tech, entertainment, music industry)
  • Ability to cultivate and build strong relationships with new and existing partners and industry counterparts
  • Conceive and produce compelling content for social media and marketing channels.
  • 5+ years managing brand campaigns on social media
  • Knowledge of best practices for social media platforms such as Facebook, Twitter, Instagram, LinkedIn, Discord, Pinterest, etc.
  • Experience building and managing Discord servers and communities a strong plus
  • Solid cross-functional leadership skills with the ability to build consensus among teams (executive leadership, product, engineering, marketing, finance)
  • Exceptional written and visual communication skills
Professional Qualifications
  • Bachelor’s required (master’s preferred) in marketing, digital marketing, internet marketing or related field
  • Strong copywriting skills, ideally having written articles, copy for large audiences.
  • Multimedia production skills: video, photo editing.
Benefits
  • Unlimited PTO
  • Competitive base salary and stock options
  • Healthcare, dental and vision plans for individuals and families