Senior Director Of Marketing

Our client has an immediate need for a Director of Customer Marketing to oversee the development and execution of the company's marketing strategies.

The main goal will be to drive business results by engaging prospective customers and supporting the development of current customers. This role will have a direct impact on the achievement of our company's global sales objectives.

Location: Atlanta, GA (Hybrid; 3 days on site, 2 days from home)

Terms: Full-Time/Direct-Hire

What You Will Do:

• Drive the development of an annual marketing plan for customer marketing. The purpose of which is to establish goals, strategies, and tactics to support achieving key company sales results
• Manage the customer marketing and Marketing Tech budget.
• Own the Townhall Marketing forum objectives, agenda, and implementation.
• Lead the process to identify and plan differentiated and impactful marketing strategies for Account Based Marketing (Business Development), Existing Customer Cross-Sell/Upsell and oversee the direction and implementation of all Events Marketing.
• Partner with the marketing branding team to develop impactful messaging and content for customer marketing initiatives.
• Work closely with the insights team to align on annual goals and objectives and report on key metrics driven by blogs, white papers and other Insights driven communications.
• Continue to scale the ABM marketing strategy to consistently cover the Global 500 across the world
• Manage a $1mm annual marketing budget.
• Uphold established brand standards and help to ensure compliance in sales directed marketing initiatives.
• Collaborate across the organization with the Business development, Sales, and Insights (Economics) teams in the planning and execution of all customer marketing initiatives.
• Develop and institutionalize the tracking and reporting of Brand, ABM, Managed Services, and website metrics into a top-down dashboard.

What We Need:

• Highly flexible and adaptable. Ability to work and lead in a fast paced, team oriented and interactive environment.
• Experience in financial services is preferred and understanding of the payment processing marketplace is a strong positive, but not essential to fulfilling the role
• A proven marketing thought leader, able to galvanize an organization around big market driven ideas and execute with precision.
• Proven personal leadership and communication skills in marketing roles. Exceptional executive presence.
• Experience in core B2B marketing disciplines that include brand strategy, campaign management, social media, marketing analytics, and account based marketing.
• 7-10 years of Professional Marketing Experience with at least 5 years in Customer Marketing.
• Passionate about coaching and developing high performing teams.
• Strong overall business acumen with commercial experience encompassing strategy, customer, revenue, costs, and profitability.

Why on Earth Should You Apply?

• 100% healthcare coverage for each employee plus low-cost dental and vision and options to upgrade for you & your family.
• 15 days of Paid time off (PTO), 5 days of sick time, 8 paid company holidays, and discretionary office closure during the holiday season.
• HSA and FSA eligible medical plans.
• Annual company bonus plan based on company & individual performance.
• Employee Assistance Program (EAP) and Commuter Benefits.
• Regular company wide socials and team building events.
• Comprehensive, payments industry training by in-house experts.
• Quarterly values award for all employees – with a financial prize.
• 401(k) retirement plan with a company match of up to 5% after 90 days of employment.

If interested, please apply with an updated version of your resume!